- American Family Insurance - Corporate (Madison, WI)
- This critical position directs our marketing measurement and customer analytics strategy, developing frameworks to optimize marketing effectiveness ... customer segments and optimize acquisition/retention strategies. + Integrate customer behavioral insights with marketing measurement...Master's degree preferred. + 8+ years of experience in marketing analytics , with at least 3 years… more
- Enterprise Mobility (St. Louis, MO)
- …and most trusted mobility company, we are excited to announce the opening of a ** Marketing Measurement & Analytics Dire** **ctor** **!** Are you passionate ... about leading a marketing measurement and analytics discipline...and values people of all backgrounds because every employee, customer and business partner is important. Enterprise Mobility is… more
- American Family Insurance - Corporate (Madison, WI)
- …The Senior Manager, Marketing Measurement manages our holistic marketing measurement and analytics , assessing performance to continuously optimize ... and media analytics . + You will partner closely on performance measurement with key cross-functional teams including Digital, Customer Experience, Media,… more
- Amazon (New York, NY)
- …guidance to C-suite marketing leaders via compelling narratives, in-person customer presentations, and measurement results to establish insights and best ... * Develop insights reporting and positioning and guide advertiser reporting and analytics function for Wondery using audience measurement providers including… more
- NBC Universal (Orlando, FL)
- …Models and Multi-Touch Attribution / Models experience required + Prior Omnichannel marketing analytics , cross-channel attribution, media measurement , and ... Marketing Analytics , Omnichannel Marketing , Consumer Journey, Marketing Attribution, Media Measurement , Marketing Optimization, Management… more
- First Horizon Bank (Tampa, FL)
- …gaps in existing digital and customer insights reporting designed to communicate measurement and marketing analytics ROI. Recommend analytics ... Analytics , and is responsible for helping to improve customer engagement, marketing decision making, and strategy...Build a center of excellence in marketing analytics by providing thought leadership in measurement ,… more
- 7-Eleven (Irving, TX)
- …+ 10+ years of relevant work experience to include 7+ years of experience in measurement , analytics , or performance marketing within the retail, media, or ... leading and developing teams. + Proven expertise in developing and implementing measurement strategies, analytics frameworks, and reporting systems. + Deep… more
- Amazon (Seattle, WA)
- … and Optimization) owns a new challenging domain in CBA ( Customer Behavior Analytics ). As the experts on marketing performance, we will lead the Amazon ... & Optimization (CMO) org's mission is to maximize global marketing ROI through actionable measurement results and insights for global marketing investment… more
- Marathon Petroleum Corporation (Denver, CO)
- …solutions. They will be involved in various learning and support activities, including Measurement Analytics and Measurement Applications. This position can ... TX and the candidate will report directly to the Measurement Analytics & Applications Manager. They will...procedural needs, and priorities within the department. + Provide customer support and technical troubleshooting of all applications. +… more
- IQVIA (New York, NY)
- …data apply to media including but not limited to audience development and measurement . + Working understanding of promotion analytics and media measurement ... exceptional brand experiences, delivering innovative solutions based on a customer -first, insights-driven, and integrated omnichannel vision. We provide authenticated,… more
- Verndale (Boston, MA)
- Marketing Analytics and Operations Director Role Verndale is expanding its corporate marketing team, responsible for driving and managing Verndale's brand ... growth. We are seeking a Marketing Analytics and Operations Director to lead...marketing objectives, with actionable recommendations for improving ROI. Measurement : + Create measurement plans and "learning… more
- American Express (New York, NY)
- …- eg B. Tech; BSc/MSc Statistics, Bachelors/master's in economics + Experience in marketing analytics and campaign measurement preferred; relevant industry ... Amex and let's lead the way together. The AIM ( Analytics , Investment & Marketing Enablement) team -...be limited to: + Develop analytical solutions for GCS Customer Marketing by gathering requirements from stakeholders,… more
- Penn Medicine (Philadelphia, PA)
- …day. Are you living your life's work? Entity - Corporate Services Department- Customer Engagement Marketing Analytics Location- 3535 Market Street, ... PA Hours- M-F, Hybrid Summary: Under the direction of the Marketing Analytics leadership and in partnership with the customer engagement team, this role… more
- CSL Plasma (Boca Raton, FL)
- The Manager of Marketing Analytics will lead the measurement and analysis of our marketing performance across paid, owned, and web/app channels, with an ... varies but can be up to 20% **RESPONSIBILITIES** + ** Marketing Measurement Strategy -** Define a comprehensive...Lead the integration and synthesis of data from diverse marketing platforms (eg, advertising, social, email), web analytics… more
- House of Blues (New York, NY)
- … customer -facing, consultative expertise + A baseline understanding of the marketing measurement ecosystem + Experience in working with multiple disparate ... Live Nation Media & Sponsorship to create strategic music marketing programs that connect over 1,000 brands with the...analytics capabilities and enhance existing tools that and measurement at scale WHAT THIS PERSON WILL BRING +… more
- Comcast (Philadelphia, PA)
- …any other basis protected by applicable law. **Skills:** Customer Experience (CX); Marketing ; Business; Teamwork; Analytics Base pay is one part of the Total ... by the nation's largest Gig-speed broadband network and backed by 24/7 customer support, Comcast Business is the nation's largest technology provider to small… more
- Lilly (Indianapolis, IN)
- …to make life better for people around the world. **Associate Director, Customer Personalization Insights & Analytics ** **Company Overview** At Lilly, we ... of customer engagement at Lilly. Associate Director, Customer Personalization Insights & Analytics , will serve...A/B testing, journey analytics , web and digital analytics , performance metrics and measurement . + Familiarity… more
- Walmart (Hoboken, NJ)
- …business administration, marketing ). + 5+ years' experience with media and marketing measurement , analytics , and reporting within an advertising ... with Walmart advertisers. From strategy, planning, campaign completion, and customer analytics you will deliver clarity to...marketing ). + 3+ years of experience in integrated marketing strategy & analytics and measurement… more
- AbbVie (Florham Park, NJ)
- …of experience identifying and outlining key campaign metrics and building campaign performance/ measurement plans/ marketing analytics . + 4+ years of ... LinkedIn and Tik Tok (https://www.tiktok.com/@abbvie) . Job Description The Marketing Analytics and Business Insights (MABI) team... Analytics Manager is to support and design analytics and measurement for the evolving Omnichannel… more
- Dynatrace (Waltham, MA)
- … Modeling: Design and develop scalable, reliable, and efficient marketing measurement models that support marketing analytics and reporting needs. ... Manager to lead the design and development of advanced marketing analytics solutions that empower our ...candidate will play a pivotal role in building scalable marketing measurement models, and providing actionable insights… more