- The Texas Tribune (Austin, TX)
- …torrent of metrics, trends, and discoveries into impactful presentations for staff alongside the audience director . Your work will help us see the big picture ... the Chief Product Officer and collaborating closely with the Director of Audience Growth and Engagement. The...BI tools such as Looker or Tableau. Familiarity with audience measurement and CRM tools, such as… more
- New York Times (New York, NY)
- …the truth and help people understand the world. + You will report to Senior Director , Measurement , Audience , & Insights. Basic Qualifications: + 8+ years of ... so good that it's worth paying for. About the Role The Director , Measurement will lead the team responsible for evaluating campaign effectiveness across all… more
- LinkedIn (Mountain View, CA)
- …legal, engineering, data, and marketing teams. As a Sr. Director of Engineering Audience , Identity, & Measurement , you will be responsible for leading a team ... advertiser experiences, ad serving platform and ad products. The Audience , Identity, & Measurement team drives impactful B2B marketing by streamlining sales and… more
- Publicis Groupe (New York, NY)
- …slide format for senior leaders (internal & external) + Extremely curious about audience strategy, measurement , & evaluation; always searching for value + ... strategic needs for the entire Verizon media business: + Audience insights + Competitive & marketplace intelligence + Media...marketplace intelligence + Media & comms strategy **Responsibilities** The Director will report directly to the VP and be… more
- CVS Health (Blue Bell, PA)
- …+ Integrate audience , media, and commerce data to develop full-funnel measurement (eg, ROAS, attention, brand lift, incrementality, MMM, MTA). + Lead end-to-end ... measure results with confidence. We're seeking a Head of Measurement & Insights Product to lead the development and...to lead the development and evolution of CMX's omni-channel measurement capabilities. This role is critical to shaping how… more
- Publicis Groupe (New York, NY)
- …for some of the world's leading brands. **Overview** Zenith is looking for a Director , Data Science ( Audience Solutions) to join its Data Science practice. We ... clearly define project deliverables and timelines. **Responsibilities** + Build strategic measurement plans and learning agendas + Oversee implementation of data… more
- Intuit (Atlanta, GA)
- …accelerating the growth of our Mid-Market Sales organization by optimizing our audience strategy and developing impactful Go-to-Market (GTM) plays. You will partner ... with the Head of New Business Sales and the Director of Account Based Marketing to define who we...experience will be considered. **How you will lead** + Audience Strategy & ICP Definition: + Lead the analysis… more
- Walmart (Bentonville, AR)
- …of business through data and insights to guide strategic marketing decisions from audience planning through to performance measurement . The team will leverage ... and media performance for Sam's Club. About the Role The Senior Director , Marketing Intelligence is responsible for creating and implementing a framework to… more
- ESPN, Inc. (New York, NY)
- …brand affinity across all properties and platforms to affect the ESPN business. The Director , Media Data Activation, will focus on supporting the audience data ... of the holistic ESPN Marketing portfolio across Owned and Paid media. The Director will be responsible for contributing to development, execution and activation of … more
- Warner Bros. Discovery (New York, NY)
- …**3. Audience Insights & Content Performance Analysis** **Drive the measurement of content performance in partnership with Data Intelligence, Growth and ... you are celebrated, here you can thrive. **Your New Role ** **The Director of Streaming [Content] Strategy & Analysis is responsible for supporting the data-driven… more
- Publicis Groupe (New York, NY)
- …of audience solutions-from intake and build to QA, delivery, and measurement -ensuring our audience products are market-ready, scalable, and drive media ... data types (eg, NPI, PHI, PII) and regulatory frameworks + Familiarity with measurement frameworks for audience efficacy (eg, lift, reach, match rates)… more
- Marriott (Bethesda, MD)
- …N **Position Type** Management This is a temporary position. As a FLEX Senior Director , Partner Campaign Reporting Strategy, you will play a pivotal role at Marriott ... processes related to advanced analytics tools and dashboards to deliver accurate measurement and insightful reporting to Marriott's advertisers. In this role, you… more
- American Heart Association (Dallas, TX)
- …Association has an excellent opportunity for a **Paid Media Buying and Planning Director ** in our **National Center** office located in **Dallas, Texas** . The ... and **remote** . The National Paid Media Buying and Planning Director is **an insights-driven, results-oriented media leader** responsible for developing and… more
- Nexstar Media Group (Burbank, CA)
- …media company and 25%-owned by Warner Bros. and CBS. The Job: As Director of Digital Research and Insights, you will collaborate with the Merchandising, Product, ... CW App. The main responsibility of this role is to understand The CW's audience and their engagement with the brand across all our digital touchpoints and leverage… more
- Carter's/OshKosh (Atlanta, GA)
- …to build your career at Carter's. **HOW YOU'LL MAKE AN IMPACT:** This Director role is responsible for leading the email and mobile communications global strategy ... Brand Strategy, Retail Marketing, Personalization, Ecommerce, IT, Loyalty, and Analytics. The Director is accountable for defining & reporting key KPIs of subscriber… more
- Publicis Groupe (New York, NY)
- …the sports marketing division within Publicis Groupe and Publicis Media, is searching for a Director of Measurement and Analytics to join its team based in New ... The focus will be in partnership analytics solutions (partnership research, valuation, measurement and evaluation) as well as advisory solutions (go to market,… more
- Publicis Groupe (New York, NY)
- …sociology, psychology, and other liberal arts disciplines. **Overview** The Associate Director , Media Analytics and Insights is responsible for the application of ... data-driven insights into Spark Foundry's planning, investment, and measurement processes. Additionally, the role requires the candidate to design and lead the… more
- Amazon (Newark, NJ)
- …about consumer brands and entertainment with deep expertise in brand health measurement . You understand how brand positioning, audience strategy, segmentations ... narratives that drive strategic decisions at senior leadership levels. As an Associate Director of Consumer Insights, you will - Lead and evolve our Global Brand… more
- Takeda Pharmaceuticals (Lexington, MA)
- …my knowledge. **Job Description** **About the role:** Join Takeda as an Associate Director , HCP Digital Marketing, where you'll be working in the GI Business Unit, ... of digital experiences through these initiatives. Reporting to the Director , Brand Strategy and HCP Promotion, IBD Brand Marketing,...on the available metrics and data in terms of audience engagement, response to ads, and conversion. + Utilize… more
- Combined Jewish Philanthropies (Boston, MA)
- …a bigger difference locally and globally. We are seeking a visionary Senior Director of Digital Marketing to lead CJP's digital transformation and drive data-driven ... aligned analytics strategy across all digital channels, ensuring accurate measurement and actionable insights + Establish attribution models and conversion… more
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