- Battelle Memorial Institute (Columbus, OH)
- …business unit strategic planning. Assists in the development of the business unit marketing plan, financial plan and human resources plan. Provides input to the ... required skill set mix required to execute major programs and/or project portfolio....integration + Hands-on design experience with electromagnetic simulation and modeling tools such as HFSS, CST, ADS, Genesys and/or… more
- Greene Tweed (Lansdale, PA)
- …and success at respective account. This could include Corporate Leadership, Product Management, Marketing , Engineering, Manufacturing, R&D, Quality, Supply Chain ... expand revenue above market growth rates while managing price, volume, and mix to achieve favorable profitability. + **Strategic Planning & Execution:** Create,… more
- The Walt Disney Company (New York, NY)
- …experience in applied econometric modeling , ideally in support of measure marketing efficiency andoptimizespend, flighting and mix to maximize return on ad ... - is in search of an econometrician to run marketing mix models (MMM) and associated ancillary...a substantial quantitative skill set with direct experience in marketing science practices (MMM, attribution modeling , testing… more
- US Bank (Chicago, IL)
- …A key responsibility is ensuring that experimentation results are systematically integrated into Marketing Mix Modeling (MMM) to calibrate models, validate ... you excel at-all from Day One. **Job Description** The ** Marketing Test & Learn Product Owner** is...to advanced measurement approaches (MMM, MTA, causal inference, uplift modeling ). Tag: INDMO * **Th** **is** **role offers a… more
- Google (New York, NY)
- …service products (eg, meridian our open-source Marketing Mix Modeling (MMM)). + Drive cross-functional alignment with Product , Engineering, Business ... Product Marketing Manager, Ads Measurement _corporate_fare_ Google _place_ San Francisco, CA, USA; Mountain View, CA, USA; +2 more; +1 more **Mid** Experience… more
- Google (Los Angeles, CA)
- …**Preferred qualifications:** + Experience with marketing mix modeling , attribution, or experimentation. + Experience using product and domain ... experience. + 8 years of experience in digital media, sales, marketing , or product roles. + Experience working with digital organizations. + Experience… more
- Brunswick (Mettawa, IL)
- …+ Partner with Finance and Performance Marketing teams to optimize media mix using scenario modeling and budget simulations. Media Analytics and Paid ... **Position Overview** **:** The Digital Analyst is a strategic partner across marketing , product , and data teams, transforming complex datasets into actionable… more
- Ford Motor Company (Dearborn, MI)
- … marketing analytics areas such as customer segmentation, lifetime value (LTV) modeling , campaign optimization, media mix modeling , or attribution ... We are seeking a highly skilled and experienced Senior Data Scientist specializing in Marketing Analytics to join our dynamic team. In this role, you will be… more
- Justworks (New York, NY)
- …evaluate paid media effectiveness and identify performance drivers. Translate insights from Marketing - mix modeling and multi-touch attribution models into ... the company's data-driven marketing efforts, using data to inform and improve marketing strategies in partnership with sales, product , and finance. This role… more
- Terumo Medical Corporation (Somerset, NJ)
- …forecasting, budgeting, market analysis, product portfolio strategy, positioning, and full marketing mix ( product , price, promotion, and distribution) to ... the US This includes setting and overseeing strategic direction for TIS Sales, Product Marketing , and Marketing Communciations and Brand Experience. This… more
- US Tech Solutions (Sunnyvale, CA)
- …and statistical techniques to optimize campaign targeting and personalization. + Build marketing mix models (MMM) and attribution frameworks to assess channel ... statistical modeling , and machine learning to uncover insights, optimize marketing campaigns, and drive data-informed decision-making. You will work closely with… more
- Vanguard (Malvern, PA)
- …ecosystems, including channels, platforms, and measurement strategies. + Proven experience with Marketing Mix Modeling (MMM), Multi-Touch Attribution (MTA), ... Responsibilities: + Execute flawlessly on marketing attribution products to build analytic insights that shape marketing strategy. + Partner with marketing ,… more
- Improveit Home Remodeling (Columbus, OH)
- …and org structures as needed to support our aggressive growth goals and evolving marketing mix . Marketing Strategy & Execution + Own the go-to-market ... Calling all OHIO Home Services Marketing Pros - This Is Your Moment. If...+ Build robust test-and-learn roadmaps to continuously optimize channel mix , creative, messaging, and targeting strategies. Funnel Strategy &… more
- Disney Entertainment (Santa Monica, CA)
- …with Marketing Analytics** to advise in development and onboarding of MMM (media mix modeling ) attribution models, as well as provide inputs on historical ... may be contributing to changes + Partner with **Data Analytics, Growth** Marketing **, Bundle** Marketing **, Product ** Marketing **, and Business… more
- OneMain Financial (Wilmington, DE)
- …visualization platforms a plus (PowerBI, Tableau). + Prior experience with media mix modeling , multi-touch attributions, and digital channel strategies. + ... **Manager, Marketing Analytics** **Location: Wilmington, DE (Hybrid)** OneMain is currently seeking a dynamic and experienced Manager of Marketing Analytics to… more
- Gilead Sciences, Inc. (Foster City, CA)
- …+ Proven ability in the execution of multiple/complex initiatives within the marketing mix which require tactful cross-functional execution + Outstanding ... generations to come. Gilead is seeking a Director, Healthcare Provider Digital Marketing to lead the non-personal promotions strategy and execution for LIVDELZI in… more
- Vanguard (Malvern, PA)
- …storytelling skills. + Familiarity with advertising measurement solutions, such as Attribution, Marketing Mix Modeling , or Multi-touch Attribution a strong ... marketing initiatives, including campaign performance, audience segmentation, and product activation measurement. + Analyze advertising data to evaluate customer… more
- Cella Inc (Wilmington, DE)
- …visualization platforms a plus (PowerBI, Tableau). Prior experience with media mix modeling , multi-touch attributions, and digital channel strategies. Innovative ... per yearOur client is currently seeking a dynamic and experienced Manager of Marketing Analytics to develop data-driven investment decisions to grow our largest … more
- PNC (Wilmington, DE)
- …As a Senior Portfolio & Strategy Analyst within PNC's Balance Sheet Analytics & Modeling Marketing and Customer Analytics organization, you can be based in ... right customers with the right offers. * Partner with Marketing , Product , and Risk to translate data...analyze and present large datasets clearly. * A strong mix of analytical skills and marketing curiosity… more
- Crate & Barrel (Northbrook, IL)
- …track record of testing and learning in this space + Experience with Media Mix Modeling , brand health tracking, lift studies, and other pertinent methodologies ... brands under CBH (Crate and Barrel Holdings) as a Director, Performance Marketing . The Director, Performance Marketing holds responsibility for optimizing… more
