- Acxiom (Boston, MA)
- The Digital Strategist / Data - driven Marketing will closely collaborate with Acxiom clients to create and implement digital data strategies aligned ... will identify opportunities to engage target audiences and enhance digital marketing impact. They will work as an integral...and governance structures in collaboration with client teams. **Enable Data - Driven Optimization** * Guide the use of… more
- Citizens (Westwood, MA)
- …with business objectives and audience insights. + Prepares creative and data - driven content marketing recommendations with consideration for market trends, ... Description Overview of role: The Sr. Content Marketing Strategist is part of the Enterprise Social Media...broad range of content, social media, video production, and digital marketing tactics to help partner teams drive action… more
- MotiveMetrics (Boston, MA)
- …Search, Managed Service Type: Full-Time Job Summary: We are seeking an experienced and driven Strategist for Paid Search Advertising to join our dynamic team. ... Job Title: AI Strategist , Paid Search Advertising Location: Boston, MA (Remote...with strategic goals. + Insight Development: Analyze campaign performance data to develop insights that explain outcomes, inform actionable… more
- Fresenius Medical Center (Lawrence, MA)
- …Marketing Strategist plays a pivotal role in leading insight- driven , patient-focused marketing strategies that drive awareness, adoption, and engagement with ... conduct quantitative research that maps the full patient journey and supports data - driven segmentation, targeting, and positioning (STP). + Use research insights… more
- Citizens (Boston, MA)
- …and Account-Based Marketing desired + Skills: + Strategic Marketing & Positioning + Data - Driven Decision Making + Content & Thought Leadership + Client ... Description As the Growth Strategist for Capital Markets and Advisory, your primary...with in-house centers of excellence (COIs) and Agencies, drive digital marketing strategies including enhancing the user experience of… more
- Highmark Health (Boston, MA)
- …apps, and web channels. + 4 years of experience with campaign reporting, data analytics, and AI- driven marketing strategies to drive continuous optimization. ... guidance of the Consultant. + Customer Segmentation & Targeting: Utilize customer data and insights based on demographics, behavior, and preferences to personalize… more
- Sanofi Group (Cambridge, MA)
- **Job Title:** Digital Consumer Experience Strategy Lead **Location** : Cambridge, MA, Morristown, NJ, **About the Job** At Sanofi, we're committed to providing the ... healthcare that patients and customers need. It's about harnessing data insights and leveraging AI responsibly to search deeper...ever before. Sanofi is an innovative global healthcare company, driven by one purpose: we chase the miracles of… more
- Takeda Pharmaceuticals (Lexington, MA)
- …Strategy and HCP Promotion, IBD Brand Marketing, you will be an expert and strategist in implementing new and existing digital marketing efforts. **How you will ... the role:** Join Takeda as an Associate Director, HCP Digital Marketing, where you'll be working in the GI...online marketing and measurement + Strong analytical skills and data - driven thinking + Strong written and verbal… more
- CVS Health (Boston, MA)
- …health solutions company, we reach millions of Americans through our local presence, digital channels and more than 300,000 purpose- driven colleagues - caring ... with heart, each and every day. **Position Summary** + A Brief OverviewDesign data - driven sales strategies and account targeting processes, then bring them to… more
- Bright Horizons (Newton, MA)
- …to maximize efficiency and drive growth. This role requires a creative thinker, a data - driven strategist , and an inspiring leader who can drive paid ... testing opportunities to efficiently expand our paid media + ** Data Analysis:** Analyze and report on key performance metrics,...related field required + 5-7 years of experience in digital or performance marketing + 3 years of experience… more
- Wayfair (Boston, MA)
- …for the user, highlighting: e-commerce design work, enterprise design work, data - driven approaches, and strategic thinking. Massachusetts Applicants: I ... have a modern tech stack including sophisticated capabilities around AI, data science, multivariate testing, and personalization. We're a highly collaborative,… more