- Verndale (Boston, MA)
- About the Digital Marketing Analytics Lead Position The qualified candidate will be an analytics and tag management expert tasked with becoming the ... The role requires a deep knowledge and understanding of all aspects of digital marketing , particularly with regard to data, web analytics , tag management,… more
- Boston University (Boston, MA)
- ** DIGITAL MARKETING CAMPAIGN SPECIALIST, Development & Alumni Relations** **Job Description** ** DIGITAL MARKETING CAMPAIGN SPECIALIST, Development & ... **Alumni Engagement and Operations** team is looking for a ** Digital Marketing Campaign Specialist** who will build...and other channels as needed. + Create and deploy lead generation campaigns. + Track and report on campaign… more
- Cengage Group (Providence, RI)
- …on a mission to make every student a confident learner, and we are looking for a Lead Digital Product Analytics to help achieve that goal. **What You'll Do ... clickstream data, product analytics concepts with ideally some exposure to digital marketing and data science. You will lead a team of analysts and… more
- CVS Health (Woonsocket, RI)
- …for emerging trends and technologies + Proven ability to flex across diverse digital marketing and customer growth initiatives + Martech/AdTech expertise with ... + Data-Driven Content Framework: Establish robust measurement systems utilizing search data, digital traffic insights, and customer behavior analytics to inform… more
- Generac Power Systems (Boston, MA)
- … analytics . + Stay updated on industry trends and best practices in web analytics , data privacy, and digital marketing . + Drive the strategic use of ... Purpose We are seeking an experienced and passionate **Web Analytics Manager** to lead our digital...capture essential user interactions. + Collaborate with developers and digital marketing teams to implement new tags… more
- Insight Global (Woonsocket, RI)
- …documentation for web analytics , marketing analytics , and cx analytics tools. As the Data Operations Lead , you are responsible for the entire ... Lead , you will work cross functionally with the Analytics , Engineering, Tag Management, and Product teams to build,...and configuring a mobile/web event tracking solution with Adobe Analytics -Experience with tag management tools on digital… more
- IQVIA (Boston, MA)
- …, or a related field preferred. + Minimum of 8 years' experience in digital marketing , healthcare advertising, or data-driven consulting + Proven success in ... reside in the same country where the job is located. IQVIA Digital powers exceptional brand experiences, delivering innovative solutions based on a customer-first,… more
- Outcomes4me (Boston, MA)
- Growth and Engagement Marketing Lead (DTC Channels) Location: Boston Company Overview Outcomes4Me is on a mission to democratize healthcare and improve outcomes ... are seeking a data-driven and hands-on Growth and Engagement Marketing Lead to drive and execute our...and will own user engagement, retention, and acquisition across digital channels, including CRM, email and app push notifications,… more
- Motion Recruitment Partners (Boston, MA)
- Digital Content Lead Boston, MA **Onsite** Contract $45/hr - $50/hr **Job Description** A public-sector digital services team is seeking a Digital ... Lead to support and enhance public-facing and internal digital communications. This full-time role serves as a central...including PDF accessibility and Plain Language standards * Track analytics and feedback for the intranet; lead … more
- Ford Motor Company (Providence, RI)
- …lives. Ford is seeking a highly strategic and experienced Senior Director, Data, Analytics & AI, Integrated Services to lead the foundational and advanced ... transition to a future defined by connected vehicles and digital experiences, our Integrated Services business is at the...unlock new revenue streams. The Global Data, Insights & Analytics (GDIA) organization is Ford's central hub for data… more
- CVS Health (Woonsocket, RI)
- …President and Executive Director in driving innovation and performance across the Data and Analytics portfolio. + Lead the design and design of tailored ... solutions that address pharmaceutical client needs across commercial teams (eg marketing , analytics and strategy) functions. + Responsible for oversight of… more
- Takeda Pharmaceuticals (Boston, MA)
- …a career grounded in purpose and be empowered to deliver your best. As the Access Marketing Lead , you will lead Patient Value & Access (PVA) strategic and ... realize and measure launch goals, objectives and KPIs + Lead development and alignment of an integrated PVA launch...+ 7+ years of experience in US access strategy, analytics , payer marketing , and/or consulting related experience… more
- Takeda Pharmaceuticals (Boston, MA)
- …: Takeda Pharmaceuticals USA, Inc. is seeking a Manager, In Market Brand Analytics with the following duties: lead comprehensive secondary market data analyses, ... data to evaluate brand performance, prescriber behavior, and market trends; evaluate marketing campaigns through split testing to measure digital and… more
- FleishmanHillard (Boston, MA)
- …and senior-level decision makers with strategic recommendations based on research and analytics findings + Lead research design and data collection process ... specializes in public relations, reputation management, public affairs, brand marketing , digital strategy, social engagement and content strategy.… more
- Staples (Framingham, MA)
- …and interpersonal abilities for navigating complex organizational structures. + Expertise with digital analytics and reporting platforms like Google Analytics ... as JIRA or Asana. + Solid grasp of the digital marketing ecosystem-SEO, Paid Search, email ...BI for actionable data insights. + Advanced proficiency in digital analytics and project management tools. +… more
- Staples (Framingham, MA)
- …a senior partner to Category Merchandising leaders, this role ensures customer insights, analytics , and digital best practices are applied to deliver a seamless, ... anticipating needs, and creating intuitive journeys - with the science of digital optimization through analytics , testing, and data-driven decision making. The… more
- US Tech Solutions (Woonsocket, RI)
- …of these areas:** * Performance Marketing - Experience designing and running digital lead generation campaigns that effectively acquire & retain high quality ... business strategy, working closely with cross-functional partners in media, analytics , digital , operations, and more. Duties could...digital , operations, and more. Duties could include: * Lead the development of annual marketing plan(s)… more
- United Site Services (Westborough, MA)
- …engagement analytics . + Process Optimization: Drive continuous improvement across lead -to-cash, quoting, and marketing workflows to ensure scalability and ... ensuring accurate alignment with compensation plans and sales performance metrics. + Digital Marketing Enablement: Integrate CRM, marketing automation, and… more
- Pegasystems (Boston, MA)
- …Team:** Join Pega's marketing transformation as we unify Growth Programs and digital marketing efforts into a single, outcome-driven growth engine. As Growth ... and differentiated in every market interaction. **Picture Yourself at Pega:** + Lead marketing transformation at a cutting-edge AI-powered software company… more
- IQVIA (Boston, MA)
- …trends, emerging technologies, and best practices in programmatic advertising and digital marketing . **Cross-Functional Collaboration** + Partner with Sales, ... of ten (10) years of related experience in client services, account management, or digital media. + Proven ability to lead teams and manage strategic client… more