- Warner Music Group (New York, NY)
- …(Meta, YouTube/Google, TikTok, DSPs, and emerging platforms) with strong knowledge of media buying, optimization , and performance measurement . + Proven ... and at scale. Leadership & Team Development + Lead, develop, and mentor senior media staff, including the Director of Platform Inventory and Paid Media… more
- Pfizer (New York, NY)
- …industry. As part of this transformation, we are seeking a Director of Media Measurement & Optimization to join our best-in-class Leadership Team made ... healthcare and patient-first organization. **ROLE SUMMARY:** The Director , Media Measurement and Campaign Optimization , is responsible for defining the… more
- Dow Jones (New York, NY)
- …Have:** + **12+ years of experience** in marketing analytics or performance media optimization , ideally in subscription, e-commerce, or digital consumer ... + Strong proficiency in **digital analytics platforms** (Adobe Analytics, GA4), ** media measurement tools** , and **visualization suites** (Tableau, Power… more
- Publicis Groupe (New York, NY)
- …bidding optimization , etc. + Design of experiments to optimize media (budget, mix, audiences, messaging) **Technical Skills:** **_Must Have:_** + Hands-on ... **Company description** Spark Foundry is a global media agency that exists to bring HEAT -...other liberal arts disciplines. **Overview** **We're looking for a Director who** : + Can help evolve the Data… more
- BGB Group (New York, NY)
- Senior Director , Social Media Strategy at BGB Group (View all jobs) (http://www.bgbgroup.com/careers.html) New York, NY BGB Group Senior Director , Social ... in collaboration with the social team lead + Content Optimization : Partners with Art, Copy and Medical teams to...Management: Monitors and manages user engagements on clients' social media properties + Measurement Planning: Works with… more
- Publicis Groupe (New York, NY)
- …to determine sentiment (favorable or detrimental to the brand). + **Performance Measurement :** Assessing the effectiveness of media campaigns and strategies ... experiences that enrich lives. Join us at razorfish.com. **Overview** + Strong ** Media Analytics** experience + **Data Collection and Analysis:** Gathering data on… more
- Bully Pulpit Interactive (New York, NY)
- …engagement + Partner across teams and stakeholders to drive alignment and impact Measurement & Optimization + Deliver performance reports and insights on ... is seeking a seasoned social and content strategist to lead integrated social media programs that advance our mission, amplify our impact, and protect our… more
- Publicis Groupe (New York, NY)
- …broad client and media stakeholder audience. **Responsibilities** + Work with Associate Media Director to design and execute analytical plans to improve the ... Analysts to perform ongoing analysis to ensure the timely adjustment/ optimization of campaigns + Develop and maintain SQL-based or...knowledge of databases and SQL preferred + Knowledge of media and website measurement technologies: + Ad… more
- ESPN, Inc. (New York, NY)
- …fast-paced environment of multiplatform live sports and content. This role reports to the Media Planning Associate Director . This role is based in New York, NY. ... The Media Planning Team at ESPN develops innovative ... insights to inform strategy, best practices, targeting recommendations, optimization suggestions and recaps where necessary + Responsible for… more
- Publicis Groupe (New York, NY)
- …a brand. Experience with B2C and/or B2B digital campaign measurement and optimization + Knowledge of syndicated media research & systems (eg Nielsen, ... sociology, psychology, and other liberal arts disciplines. **Overview** The Director , Media Analytics and Insights will be...data to drive media performance by informing media plans and optimization strategies. Implement a… more
- The Estee Lauder Companies (New York, NY)
- …and analytics to track KPIs (ROI, engagement, coverage, revenue), the Executive Director ensures measurable impact, breakthrough paid media strategies, and ... MAC from their third parry owned channels across social media and Dotcom. . Create measurement standards...Enhance sharing of best practices globally and encourage continuous optimization of media investments POSITIONS REQUIREMENTS: .… more
- VaynerMedia (New York, NY)
- …include VaynerMedia, Eva Nosidam Productions, The Sasha Group, Gallery Media Group, Tingley Lane Trading, VaynerSpeakers, and VaynerCommerce. ABOUT VAYNERMEDIA ... VaynerMedia is a contemporary global creative and media agency with an expertise in driving relevance for...is part of the VaynerX family of companies. Associate Director , Growth Strategy Location: Remote or New York, NY… more
- Publicis Groupe (New York, NY)
- …the mantra "The Power of One." **Overview** We are looking for an outstanding Associate Director , Paid Social - someone who has who has a passion for data & ... analytics, thinking creatively, developing innovative strategies, and of course, loves social media . Sound like you? Read on. You'll be responsible for working… more
- CVS Health (New York, NY)
- …we do it all with heart, each and every day. **Overview** The Lead Director of Performance Content & Customer Growth (Pharmacy Consumer Wellness Content) is a ... and customer engagement + Data-Driven Content Framework: Establish robust measurement systems utilizing search data, digital traffic insights, and customer… more
- IQVIA (New York, NY)
- …organization across IQVIA Digital. You'll oversee delivery across the MediaOS, Digital Media Data, AIM, Email, and Measurement products -enabling client success, ... this vision. **Client Service & Outcomes** + Oversee delivery of MediaOS, Digital Media Data, Email, AIM, and Measurement solutions. + Ensure seamless execution… more
- Publicis Groupe (New York, NY)
- …and Publicis Commerce. **Overview** Publicis Digital Experience (PDX) is seeking a strategic Director of Marketing in New York City to help elevate our brand and ... and leadership insights across internal platforms. + **Channel Management & Optimization ** + Own and optimize internal and external channels (eg, intranet,… more
- Citigroup (New York, NY)
- …up across all digital channels - from .com to advisor platforms, social media to email automation - ensuring a seamless, impactful, and differentiated digital ... alignment across business units and markets. + Oversee the implementation and optimization of digital marketing platforms and tools - including CMS, marketing… more
- Sinclair Broadcast Group (New York, NY)
- …outcomes and higher ROI on their media investments. Digital Remedy offers access, measurement , and optimization across all major media channels with a ... outcome focused, marketers can access insights, media planning, activation, measurement , reporting, and optimization capabilities to deliver the highest… more
- New York Times (New York, NY)
- …shape how The New York Times goes to market. You will report to the Director , Measurement in the Audience and Insights Group. Responsibilities: + You will lead ... to answer critical business questions from Sales, Strategy, and Measurement teams. + You will maintain the usage of...usage of our insights dashboards, developing a roadmap for optimization and expansion based on departmental needs and user… more
- American Express (New York, NY)
- …The **Senior Digital Account Manager, OnBrand** will report to the Account Director and lead a portfolio of digital marketing creative projects end-to-end, from ... analysis, and audience insights to inform digital campaign planning and optimization . + Identify key performance indicators (KPIs) and establish measurement… more