- Publicis Groupe (New York, NY)
- …that dates back over 80 years, Starcom is a global communications planning and media leader. We are an agency still grounded in our founding principle that people ... Buy, Kellogg Company, McDonald's, Novartis, Samsung, Visa and more. **Overview** The Director , Investment + Insights and Optimizations directly supports the Owned &… more
- Publicis Groupe (New York, NY)
- …actionable segmentation, targeting, and measurement strategies + Partner with creative, media , and commerce teams to embed audience insights into end-to-end ... and serve as business owners of CoreAI. **Overview** The Director , Audience Strategy at Alpha Labs will...data, syndicated tools, and bespoke research + Build strategic audience frameworks that inform ecosystem-wide communications and media… more
- New York Times (New York, NY)
- …the truth and help people understand the world. + You will report to Senior Director , Measurement , Audience , & Insights. Basic Qualifications: + 8+ years of ... journalism so good that it's worth paying for. About the Role The Director , Measurement will lead the team responsible for evaluating campaign effectiveness… more
- Unilever (Englewood Cliffs, NJ)
- …holistic plans. You'll quarterback a squad of subject matter experts, partnering with Media (Partnerships), Audience , Content, Measurement and Brand peers to ... shape your own future. JOB PURPOSE As the Associate Director , Media Operations and Performance, you will...drive iterative performance optimization cadence in partnership with agency, media , audience , content and measurement … more
- Microsoft Corporation (New York, NY)
- We are looking for two forward-thinking Director of Media Technology and Signals resources to lead the strategy, execution, and optimization of our media ... publishers to capture the right signals and establish a media signal strategy to power measurement , activate...implementation + Collaborate with media science and media team to operationalize privacy-safe audience activation… more
- Dow Jones (New York, NY)
- …ASX: NWS, NWSLV). About the Role: Dow Jones is seeking an experienced, data-driven Director of Paid Media to lead our full funnel, multi-channel performance ... a $10M+ annual media budget across platforms and markets to increase audience reach, maximize acquisition volume and deliver on CPO goals. + Manage, mentor,… more
- CVS Health (New York, NY)
- …and champion emerging ad formats-ensuring CMX remains at the forefront of retail media creativity. As the Director of Product Management - Creative AdTech, ... with heart, each and every day. **Position Summary** CVS Media Exchange (CMX) is dedicated to driving measurable outcomes...consumers, and convert CVS consumers to shoppers. As the Director of Product Management - Creative AdTech, you will… more
- Acxiom (New York, NY)
- …to achieve client and internal KPIs and benchmarks. Assess measurement and media strategies to understand their impact on audience performance in campaigns. ... developing data-driven solutions for life sciences focused programmatic advertising and social media . Reporting to the Senior Director Acxiom Health, this role… more
- Publicis Groupe (New York, NY)
- … data partners and internal agency counterparts + Guide and drive use of audience data to impact media strategies for client account(s) based on overall ... audience groups + Prepare & present data strategy presentation and drive integration in media plan focused on audience details + Manage and grow Manager via… more
- Publicis Groupe (New York, NY)
- …and sociology, psychology, and other liberal arts disciplines. **Overview** The Associate Director , Media Analytics and Insights is responsible for the ... **Company description** Spark Foundry is a global media agency that exists to bring HEAT -...of data-driven insights into Spark Foundry's planning, investment, and measurement processes. Additionally, the role requires the candidate to… more
- Publicis Groupe (New York, NY)
- …micro-segmentations, predictive signals for journey mapping, segment-based adjustment to media response curves, longitudinal cohort measurement , AI-enabled ... unified and fluid organization, Publicis Groupe partners with its clients across communication, media , data and technology to ensure access to the full breadth of… more
- Chobani (New York, NY)
- …insights. Strategic Thinker: Ability to develop and execute a data-driven social media measurement strategy that aligns with brand objectives and drives ... signals, and maintaining dashboards to track key KPIs. The director will also develop social media analytics...strategies. o Trend Identification & Reporting: Track key social media trends, conversations, and audience sentiment to… more
- Publicis Groupe (New York, NY)
- …marketing division within Publicis Groupe and Publicis Media , is searching for a Director of Measurement and Analytics to join its team based in New York, ... **Company description** Publicis Media Exchange (PMX) is the global media...will be in partnership analytics solutions (partnership research, valuation, measurement and evaluation) as well as advisory solutions (go… more
- Publicis Groupe (New York, NY)
- …**Overview** The Director , Video Investment will have direct client contact ( media , brand, finance and procurement) and the larger Spark Foundry team. Diplomacy ... **Company description** Spark Foundry is a global media agency that exists to bring HEAT -...for Spark Foundry clients. While providing thought leadership on audience strategies and campaign optimization, the Director … more
- Comscore (New York, NY)
- …experience **About Comscore** At Comscore, we're pioneering the future of cross-platform media measurement , arming organizations with the insights they need to ... **Job Title:** Senior Director , Product Management **Location:** New York, NY **About...linear TV, over-the-top and theatrical viewership intelligence with advanced audience insights, Comscore allows media buyers and… more
- NBC Universal (New York, NY)
- …(eg tech, media , finance, or consulting). + Strong expertise in media analytics, including multi-platform measurement (linear TV, streaming, mobile, web, ... NBCUniversal is one of the world's leading media and entertainment companies. We create world-class content,...and data-savvy leader to join our team as Senior Director , Strategic Analytics. In this role, you'll serve as… more
- Scotiabank (New York, NY)
- …of campaigns and initiatives. + Continuously measure communication effectiveness and audience engagement through assessment and measurement plans. + Provide ... Director , Cyber & IT Risk Communications **Requisition ID:**...with overall strategic priorities. + Develop and execute a measurement plan with relevant KPIs that drive the IS&C… more
- LoopMe (New York, NY)
- …LoopMe powers programmatic advertising, improves media delivery, develops bespoke audience curation and effective real-time measurement through our outcomes ... heart of every campaign, the world's leading brands, agencies, media publishers and programmatic platforms rely on us to...What we need We're looking for a Strategic Account Director to join our growing global Marketplace team. Working… more
- Publicis Groupe (New York, NY)
- …that dates back over 80 years, Starcom is a global communications planning and media leader. We are an agency still grounded in our founding principle that people ... Visa and more. **Overview** **What You'll Do:** The Associate Director , Solutions Architect will draw on their experience and...Architect will draw on their experience and expertise in media and data strategy as it relates to the… more
- LoopMe (New York, NY)
- …LoopMe powers programmatic advertising, improves media delivery, develops bespoke audience curation and effective real-time measurement through our outcomes ... heart of every campaign, the world's leading brands, agencies, media publishers and programmatic platforms rely on us to...for We're looking for an incredibly well connected Senior Director to partner closely with their existing black book… more