- Santander US (Boston, MA)
- Marketing Technology - Data Activation & CDP Lead, Boston, MA Country: United States of America **Your Journey Starts Here:** Santander is a global ... product owner. Reporting to the Director, Vice President of Marketing Technology & Enablement, this role will...for activation + Define and enforce a marketing data taxonomy and governance framework, ensuring… more
- Amazon (Boston, MA)
- …partners, addressing marketing technology modernization, customer data unification, omni-channel activation , and AI-driven personalization at enterprise ... cloud. Basic Qualifications - 5+ years of experience delivering marketing technology transformations, with focus on Customer Data Platforms (CDPs) and… more
- General Motors (Boston, MA)
- …+ Stay informed on product roadmaps, new technologies, and evolving trends in data science, marketing technology , and personalization to identify and ... into actionable, personalized experiences. The Sr. Strategist, Audience Activation will be responsible for partnering with our brand...resolution. + Demonstrated ability to lead projects that bridge marketing , data science, and technology … more
- Datavant (Boston, MA)
- …realize our bold vision for healthcare. **Role Summary:** We're looking for a Staff Product Marketing Manager for our Payer Data product suite who thrives at the ... focused on delivering high-quality value to our Payer customers, by powering health data exchange and excellent services. Product Marketing is responsible for… more
- Sanofi Group (Cambridge, MA)
- …the strategy and deployment of precision marketing e2e digital capabilities, incl. data layer , AI layer, activation layer, and Rx attribution layer spanning ... with the ability to turn ambiguity into strategy and action. + Passion for reshaping marketing through technology and data . + Ability to influence and drive… more
- Lumen (Boston, MA)
- …sales understanding at various technical levels. + Creates content for external marketing activation , such as eBooks, whitepapers, research reports, content for ... world. We are igniting business growth by connecting people, data and applications - quickly, securely, and effortlessly. Together,...**The Role** We are seeking a Senior Lead Portfolio Marketing Manager to drive the creation and delivery of… more
- EDB (Boston, MA)
- …EDB supports major government organizations, financial services, media and information technology companies. EDB's data -driven solutions enable customers to ... lifecycle, from planning, asset creation (emails and landing pages), smart campaign/trigger activation , data imports, and post activity follow ups. You'll be… more
- CVS Health (Boston, MA)
- …into existing plans and act decisively and independently + Experience with relevant marketing technology and channels, including marketing enablement, lead ... 2) Drive the development and strategy for the CMX marketing plan and annual activation calendar including...Our full-funnel ad solutions leverage CVS's in-store and online data , extensive reach, and to provide measurable results for… more
- Mastercard (Boston, MA)
- …the business data and/or media and advertising industry with direct exposure to activation and measurement data and solutions from a sales, data ... payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique… more
- General Motors (Boston, MA)
- …goals, KPIs, and timing to scale best practices + Work very closely with internal Marketing Science & Marketing Technology teams to align efforts & ... **Major Duties and Responsibilities** + Subject matter expert across the media technology , channel measurement, and targeting data landscapes + Manage internal… more
- Publicis Groupe (Boston, MA)
- …Today, and tomorrow. We deliver Networked Experiences by leveraging comprehensive data , technology , creative, media and strategy capabilities. Digitas delivers ... that include Creative Experiences, Integrated Media, Addressable Relationships, Social Marketing and Total Commerce. Celebrated by Ad Age as... and Total Commerce. Celebrated by Ad Age as Data and Insights Agency of the Year, US Campaign's… more
- EPAM Systems (Boston, MA)
- …partner to major advertisers and media players navigating the next era of marketing technology + Ensure successful execution by supporting delivery teams and ... to build and scale a new offering at the intersection of advertising technology , data science, and custom software development. This high-impact role is… more
- Mastercard (Boston, MA)
- …payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique ... payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique… more
- Philips (Cambridge, MA)
- …and execution. + You have a strong understanding of core digital marketing technology platforms, including website content management systems, and website ... able to create and report out on user journey data with Google Analytics to a broad audience. +...improvements. + Collaborate with teams responsible for (paid) campaign activation , website, and eCommerce strategy in order to optimize… more
- Publicis Groupe (Boston, MA)
- …Today, and tomorrow. We deliver Networked Experiences by leveraging comprehensive data , technology , creative, media and strategy capabilities. Digitas delivers ... Marketing and Total Commerce. Celebrated by AdAge as Data and Insights Agency of the Year, US Campaign's...agency, a full-service agency with modern creative & media, data , and technology services all under one… more
- Publicis Groupe (Boston, MA)
- …Today, and tomorrow. We deliver Networked Experiences by leveraging comprehensive data , technology , creative, media and strategy capabilities. Digitas delivers ... that include Creative Experiences, Integrated Media, Addressable Relationships, Social Marketing and Total Commerce. Celebrated by Ad Age as... and Total Commerce. Celebrated by Ad Age as Data and Insights Agency of the Year, US Campaign's… more
- Teradata (Boston, MA)
- …with better information. That's why we built the most complete cloud analytics and data platform for AI. By delivering harmonized data , trusted AI, and faster ... Teradata to improve business performance, enrich customer experiences, and fully integrate data across the enterprise. **What You'll Do** As a Partner Sales… more
- IQVIA (Boston, MA)
- …Centers of Excellence and Business lines to advance cross-portfolio offerings including data , analytics, digital, brand, and technology . + Incorporate the use ... opportunities, as well as opportunities across our Healthcare Provider (HCP) Activation capabilities. In addition to the standard GM responsibilities for financial… more
- Medtronic (Boston, MA)
- …Service and Technical Service teams to help coordinate feedback with the Marketing , Quality, Production and Engineering groups in order toto continually evaluate the ... Resource Groups (ERGs) are building a sense of community, belonging, and activation for Medtronic employees. Medtronic supports diversity networks and ERGs focused… more
- Publicis Groupe (Boston, MA)
- …Today, and tomorrow. We deliver Networked Experiences by leveraging comprehensive data , technology , creative, media and strategy capabilities. Digitas delivers ... that include Creative Experiences, Integrated Media, Addressable Relationships, Social Marketing and Total Commerce. Celebrated by Ad Age as... and Total Commerce. Celebrated by Ad Age as Data and Insights Agency of the Year, US Campaign's… more