- Rosewood Hotel Group (New York, NY)
- …across our digital platforms and media channels. In this role you will lead and manage the execution of digital measurement solutions, providing technical ... performance, media campaign effectiveness, and customer behavior across channels to drive insights that will inform our digital strategy and enhance the digital… more
- Omnicom Media Group US H&S (New York, NY)
- …be part of the leadership team aligned with senior client partners. You will lead all media insights and analytics, partnering with category leads in creative ... advanced analytics tactics conducted by central resources Develop clear narratives that tie insights to creative strategy Drive data led audience development to… more
- WebMD (Newark, NJ)
- …stakeholders to gain buy-in for pricing recommendations and ensure cross-functional alignment Audience & Data Insights : Understand buyer behavior and engagement ... WebMD Ignite is seeking a strategic, data-driven Product Marketing Manager to lead go-to-market strategy, positioning, pricing and sales enablement for our digital… more
- Noble People (New York, NY)
- …and planning lead , and is responsible for integrating activation and measurement throughout our strategic process. This individual is a star player, leading by ... audience , JTBD(s) and supporting communications architecture. Acting planning lead on assigned account(s), responsible for the annual planning, channel plans,… more
- JPMorgan Chase & Co. (New York, NY)
- …Capabilities, and Skills: Experience in brokerage industry and/or digital lead generation. Experience with data/ audience targeting technology. Experience ... Management personalization capabilities across digital/non-digital platforms to accelerate quality lead generation, increase account opening volumes from our target… more
- Amazon (New York, NY)
- …the tools to develop and sell Amazon-focused ideas to their clients. We're seeking an Insights and Measurement Lead to join our Global Customer ... measurement methodologies, experimentation, marketing mix modeling (MMM), consumer insights research, and audience strategies - Ability to leverage… more
- Warner Bros. Discovery (New York, NY)
- …the world a better, more connected place. We are seeking a visionary **Vice President of Audience Insights & Strategy** to lead the transformation of how we ... strategy at scale. **Key Responsibilities** **Strategic Leadership** * Define and lead data-informed digital ** audience development frameworks** , aligning … more
- CVS Health (New York, NY)
- …reach customers with precision-and measure results with confidence. We're seeking a Head of Measurement & Insights Product to lead the development and ... outcomes. You'll own the product vision and roadmap for measurement , and lead a cross-functional team to...advance, this role will also drive our evolution toward Insights as a Service-turning raw measurement into… more
- Acxiom (New York, NY)
- …accelerate innovation in population health targeting, pharmaceutical drug launch support, and audience measurement . This role focuses on shaping and validating ... providers to connect with consumers and professionals through privacy-first, AI-driven audience solutions. With access to unmatched demographic insights , social… more
- New York Times (New York, NY)
- …truth and help people understand the world. + You will report to Senior Director, Measurement , Audience , & Insights . Basic Qualifications: + 8+ years of ... it's worth paying for. About the Role The Director, Measurement will lead the team responsible for...our go-to-market approach is bolstered by performance data and insights + Ensure our suite of proprietary metrics are… more
- Intuit (New York, NY)
- …Intuit conducts regular comparisons across categories of ethnicity and gender. **How you will lead ** + Audience Strategy & ICP Definition: + Lead the ... **Overview** Mailchimp is seeking a highly strategic and analytical Senior Manager/ Lead , Mid-Market Sales Strategy to join our growing team. This role will be… more
- NBC Universal (New York, NY)
- … measurement including, but not limited to linear and digital content measurement , audience measurement , and video purchaser and subscriber behaviors. ... of our consumers and content performance. + Spearhead Versant's measurement and currency innovation efforts and lead ...+ Evaluate the data market and advise the Data, Insights and Strategic Analytics team on the measurement… more
- Amazon (Newark, NJ)
- …about consumer brands and entertainment with deep expertise in brand health measurement . You understand how brand positioning, audience strategy, segmentations ... that drive strategic decisions at senior leadership levels. As an Associate Director of Consumer Insights , you will - Lead and evolve our Global Brand Tracker -… more
- Meta (New York, NY)
- **Summary:** Our team is seeking a Marketing Insights Researcher to support the Global Audience Marketing (GAM) team of the Business Marketing Group (BMG). We ... understanding into strategic implications for BMG leadership. In this role, you will lead efforts to understand the audience landscape by designing and executing… more
- Ketchum (New York, NY)
- …research techniques, including but not limited to primary survey research, audience insights generation leveraging secondary databases, and omnichannel campaign ... is looking for a Manager, Consumer Strategic Research and Insights ! This is a perfect role for an experienced...the results etc. + Development of research, analytics and measurement proposals, such as audience research, media… more
- Walmart (Hoboken, NJ)
- …other inter-dependent teams to design, develop, and propose solutions for reporting and measurement needs. + Lead the process of defining KPIs, collecting data, ... digital advertising and e-commerce. This role involves proactive account management, insights generation, and support for the fastest-growing segment in Ads… more
- US Tech Solutions (New York, NY)
- …brand. + They maintain best practices, standards and strategies grounded in insights to develop successful social-first marketing. If a product marketing team helps ... + This role contributes to the integrated Brand+Social strategy, planning, measurement frameworks and the Brand+Social learning agenda. **Top 3 Daily… more
- Warner Bros. Discovery (New York, NY)
- …cost-per-engagement, completion rates, and new subscriber impact.** **3. Audience Insights & Content Performance Analysis** **Drive the measurement of ... alignment with executive leadership, ensuring that new content spend is backed by audience insights and strategic objectives.** **Partner with CNN WW content… more
- Pfizer (New York, NY)
- …global platforms, and new strategies to improve medical content creation, delivery, audience engagement, and impact measurement globally. + Be a trusted ... SUMMARY** The **Vaccines Global Medical Content Creation, & Data Dissemination Lead ** is a strategic and externally highly visible leadership position responsible… more
- NBC Universal (New York, NY)
- …of a comprehensive strategy for data products that support advanced analytics, audience insights , content performance measurement , and monetization ... business objectives + Develop data products that deliver powerful insights into product and content performance, audience ...Azure. + In-depth understanding of media consumption patterns and audience measurement (eg, SVOD, AVOD, Linear. +… more
