- Amazon (New York, NY)
- …the tools to develop and sell Amazon-focused ideas to their clients. We're seeking an Insights and Measurement Lead to join our Global Customer ... measurement methodologies, experimentation, marketing mix modeling (MMM), consumer insights research, and audience strategies - Ability to leverage… more
- Publicis Groupe (New York, NY)
- … strategies + Partner with creative, media, and commerce teams to embed audience insights into end-to-end campaign planning + Collaborate with CoreAI and ... thinking into pitches, pursuits, and high-impact client engagements Your Impact + ** Audience Intelligence Innovation:** Lead the development and deployment of… more
- New York Times (New York, NY)
- …truth and help people understand the world. + You will report to Senior Director, Measurement , Audience , & Insights . Basic Qualifications: + 8+ years of ... it's worth paying for. About the Role The Director, Measurement will lead the team responsible for...our go-to-market approach is bolstered by performance data and insights + Ensure our suite of proprietary metrics are… more
- Comscore (Manhattan, NY)
- …in navigating Comscore's suite of cross-platform products, helping them operationalize audience insights for planning, buying, and post-campaign analysis across ... combines digital, linear TV, over-the-top and theatrical viewership intelligence with advanced audience insights , Comscore allows media buyers and sellers to… more
- Warner Bros. Discovery (New York, NY)
- …of Excellence for data processes, standards and best practices around collection, audience measurement and documentation. + Create and automate data monitors ... enabling our data solutions & usage across the vast audience platforms. The Data & Insights Sr...more holistic view, while maintaining the flexibility for advanced measurement and segmentation of our audience data.… more
- Ketchum (New York, NY)
- …research techniques, including but not limited to primary survey research, audience insights generation leveraging secondary databases, and omnichannel campaign ... is looking for a Manager, Consumer Strategic Research and Insights ! This is a perfect role for an experienced...the results etc. + Development of research, analytics and measurement proposals, such as audience research, media… more
- Walmart (Hoboken, NJ)
- …other inter-dependent teams to design, develop, and propose solutions for reporting and measurement needs. + Lead the process of defining KPIs, collecting data, ... digital advertising and e-commerce. This role involves proactive account management, insights generation, and support for the fastest-growing segment in Ads… more
- Dow Jones (New York, NY)
- …**You Will:** **Strategic Leadership** + Develop and execute the company's research and insights strategy to support business objectives. + Lead a team of ... ASX: NWS, NWSLV). **About the role:** The Senior Vice President (SVP), Insights and Research is a strategic leader responsible for driving data-driven… more
- JPMorgan Chase (New York, NY)
- …scalable strategy for quality improvement and influence the market, leveraging insights from JPMorganChase health care pilots, Morgan Health portfolio companies, and ... with ecosystem partners (eg, employers, trade organizations). The Vice President will lead the design and implementation of the strategy (eg, through JPMorganChase… more
- NBC Universal (New York, NY)
- …of a comprehensive strategy for data products that support advanced analytics, audience insights , content performance measurement , and monetization ... business objectives + Develop data products that deliver powerful insights into product and content performance, audience ...Azure. + In-depth understanding of media consumption patterns and audience measurement (eg, SVOD, AVOD, Linear. +… more
- Snap Inc. (New York, NY)
- …organization. With functions spanning creative and marketing, strategy, consumer insights , and marketing operations, the team enables and activates marketing ... initiatives across the entire Snap Inc. ecosystem. We're looking for a Marketing Lead , Developer to help grow and engage Snap's AR developer community. In this role,… more
- Nestle (New York, NY)
- …your development and growth. Join us! **POSITION SUMMARY:** The B2B Marketing Lead will drive strategies and marketing initiatives to enhance customer loyalty, ... ongoing coffee sales and expanding existing accounts. By leveraging insights from various B2B industries and verticals, you will...other touchpoints and channels to map a B2B Customer Audience strategy, ensure a cohesive brand story is delivered,… more
- VaynerMedia (New York, NY)
- …to ensure accuracy, timeliness, and actionable insights for clients. + Lead the development of measurement frameworks-including Marketing Mix Modeling (MMM), ... to develop a team of effective and high-quality data analysts that will drive insights and recommendations to drive business success for clients. This role will act… more
- Publicis Groupe (New York, NY)
- …and Insights is responsible for the application of data-driven insights into Spark Foundry's planning, investment, and measurement processes. Additionally, ... and most beloved brands and companies. We combine boutique-caliber insights and service with the buying clout and first-look...the role requires the candidate to design and lead the implementation of modern measurement plans… more
- Comscore (New York, NY)
- …combines digital, linear TV, over-the-top and theatrical viewership intelligence with advanced audience insights , Comscore allows media buyers and sellers to ... behaviors, and we are committed to ensuring fairness across the ecosystem. Our measurement and data capabilities enable insights , connection and impact for… more
- LiveRamp (New York, NY)
- …executive-level audience . + Understanding of identity, data collaboration, and measurement within the advertising industry. + Experience managing a backlog in ... strategy for end-to-end execution and consumption of data collaboration Insights . **Your team will:** + Enable customers to scale...partnership with an engineering team lead . **Preferred Skills:** + Experience working with data scientist… more
- AbbVie (Florham Park, NJ)
- …Omnichannel Analytics Manager II/Associate Director Customer Centric Analytics + Optimization + Lead audience level analytics across 1P, 3P audiences across ... (https://www.tiktok.com/@abbvie) . Job Description The Marketing Analytics and Business Insights (MABI) team supporting AbbVie's US Commercial organization is 200+… more
- Publicis Groupe (New York, NY)
- …systems, and workflows across media, analytics, and engineering teams to support audience strategy, campaign insights , and machine learning initiatives. + Own ... from a project management perspective. + Understanding of marketing data pipelines, audience segmentation, and measurement frameworks. + Proficient in workflow… more
- Meta (New York, NY)
- …digital advertising effectiveness to lead a team in delivering strategic measurement , effective research design, and actionable insights that meet client ... team at Meta is actively seeking a full time Marketing Science Manager to lead a team supporting a large eCommerce advertiser.In Marketing Science, our mission is to… more
- Bausch Health (Florham Park, NJ)
- …drive our collective progress and impact. The Director of Digital Marketing will lead high-impact digital strategies to drive brand awareness, lead generation, ... and innovator, with deep analytical skills, capable of using competitive insights and market intelligence to optimize ROI, customer engagement, and omnichannel… more