- Taboola (New York, NY)
- …key verticals. Assisting advertisers in integrating Taboola measurement into broader marketing mix models, unifying reporting across platforms. Creating ... will serve as the internal and external voice of measurement, supporting product development, enabling commercial teams, and helping advertisers move beyond basic… more
- QBE Insurance Group Limited (New York, NY)
- …the environmental line of business and maintain strong knowledge of full product suite across NA to promote brand awareness. Lead profitable underwriting operations ... customer base in conjunction and collaboration with sales and marketing Develop and maintain underwriting guidelines and best practices,...will have access to: * Hybrid Working - a mix of working from home and in the office… more
- US Bank (New York, NY)
- …insights and report on performance. Within this team, we are seeking a Marketing Mix Modeling (MMM) Product Owner to lead the strategy, delivery, and ... alongside the marketing lifecycle of the various segments, the Marketing Analytics Product Owner team is enabling those analysts with the data, tools,… more
- Dow Jones (New York, NY)
- …enhance ROI. A major focus will be developing and scaling our next-gen marketing technology stack-encompassing media mix modeling , attribution, data ... real-world impact through ongoing testing and iteration. + **_Media Mix Modeling & Optimization_** : Develop and...: Act as a trusted advisor to partners in marketing , product , finance, and executive leadership. Align… more
- Amazon (New York, NY)
- …Senior Business Analyst to drive data and automation projects to support the Product Marketing organization. What unites all Amazonians (across teams and ... Business Analyst is a critical role in helping the Product Marketing organization define and build new...minimize manual or redundant workflows. This role requires a mix of data expertise and a strong operational mindset.… more
- Meta (New York, NY)
- …lines of business. We are seeking a leader with in-depth knowledge of MMM ( Marketing Mix Modeling ), channel incrementality, brand measurement, and ... marketing and analytics industry experience 16. Experience working with Marketing Mix Models, Channel Incrementality and Experimentation, knowledge of brand… more
- CBRE (New York, NY)
- …digital marketing , CRM, lead generation strategies, multi-touch attribution, media mix modeling , testing frameworks, and customer segmentation + Proven ... full marketing funnel. You will collaborate closely with global and regional marketing leaders, product owners, data engineers, and technology teams to build… more
- Justworks (New York, NY)
- … and Data Science, helping to translate advanced measurement methodologies-such as Marketing Mix Modeling (MMM) and multi-touch attribution platforms ... Performance Marketing Analyst New York, New York Apply Who...in our company values, which are reflected in our product and in our team. Our Values (https://www.justworks.com/careers#values) If… more
- Snap Inc. (New York, NY)
- …achieve success and measurable growth through advertising on Snap. Our team combines Ads Product Management, Product Marketing , Marketing Science and ... services; and its AR glasses, Spectacles (https://www.spectacles.com/) . The Revenue Product team drives innovation and performance across our advertising platform,… more
- CVS Health (New York, NY)
- …for advanced attribution, brand lift, and forecasting tools. + Partner with Product Marketing and Sales to enable data storytelling, commercial packaging, ... confidence. We're seeking a Head of Measurement & Insights Product to lead the development and evolution of CMX's...of fluency in cloud data environments (GCP preferred), data modeling & tooling (SQL, Python, Tableau), and visualization tools… more
- Publicis Groupe (New York, NY)
- … modeling , statistical inference, andexperimental design. + Familiarity with Marketing Mix Models, attribution techniques, and consumerbehavior datasets. + ... every step of the value chain, from consulting to execution, combining marketing transformation and digital business transformation. Through a unified and fluid… more
- Publicis Groupe (New York, NY)
- … modeling , statistical inference, and experimental design. + Familiarity with Marketing Mix Models, attribution techniques, and consumer behavior datasets. + ... Data Scientist at Alpha Labs will collaborate with audience strategist and marketing technologists to identify and activate data driven applications across a… more
- The Estee Lauder Companies (New York, NY)
- …with marketing channel leads on real time optimizations and pivots across the marketing mix to achieve brand goals + Derive actionable insights from paid ... + Partner with Brand & internal stakeholders to develop strategies for key marketing moments (including product launches, promotions, etc.) and ensure a seamless… more
- Amazon (New York, NY)
- …sales, and long-term impacts, as well as creating novel causal measurement tools including Marketing Mix Models (MMMs). You will partner closely with product ... with a diverse range of backgrounds. We partner closely with top-notch engineers, product managers, sales leaders, and other scientists with expertise in the ads… more
- Publicis Groupe (New York, NY)
- …Ensure compliance for tasks such as: + Managing client-specific billing procedures + Product codes and other systems work + Create/enforce workflows & processes such ... guide team members in compiling, client-specific reporting (eg publisher spend, modeling data, diversity reporting) + Offer administrative support, training and… more
- Publicis Groupe (New York, NY)
- …This is a unique opportunity to partner with iconic brands on their marketing transformation journey. You will help enable the client to future-proof their business, ... Ensure compliance for tasks such as: + Handling client-specific billing procedures + Product codes and other systems work + Create/carry out workflows & processes… more
- Truist (New York, NY)
- …managed by senior staff, including drafting internal and external documents and marketing materials, modeling , due diligence, executing transactions, as well as ... professionals are expected, over time, to generate a balanced mix of M&A, debt and equity capital raising of...by appropriately positioning the banks treasury and payment solutions product suite as well as floating rate and F/X,… more