- General Motors (Columbus, OH)
- …audience selection and behavioral engagement. + Deep knowledge of marketing media measurement techniques, including MMM, MTA, unified attribution , ROAS level ... **Job Description** **The Role:** The Senior Manager of Marketing Measurement Science is the internal expert on methodology and...delivery to a wide range of stakeholder levels, from analyst to senior executive. + Lead , mentor,… more
- Citizens (Columbus, OH)
- …of analytics solutions related to our digital media efforts including attribution , measurement , experimental testing, budget optimization, scenario planning and ... members of the Marketing Optimization team with data wrangling, summarization, attribution , measurement , forecasting, optimization, ad hoc analytics, insights… more
- Vanguard (Malvern, PA)
- …attribution and reporting of investment portfolios. + Produces accurate performance measurement , attribution and analytical responses to queries and requests ... up to date with industry standards relating to performance methodology, attribution analysis and benchmark construction. + Identifies new opportunities in meeting… more
- Inspire Brands (Atlanta, GA)
- …with the expectation to be onsite 80% of the time. **RESPONSIBILITIES** + Lead measurement strategy to quantify the impact of audience-targeted media leveraging ... The Senior Analyst , Marketing Analytics is responsible for measuring and...tools including media mix modeling, brand lift studies, digital attribution , and foot traffic measurement . + 1-2… more
- The Walt Disney Company (Burbank, CA)
- …to business stakeholders, and working with the Marketing Science team on measurement and data initiatives. Job Responsibilities: * Work directly under and with ... the Senior Team Lead to build and implement strategy and goals for cross-title measurement and analytics * Organize, clean, manipulate, merge and label various… more
- Planetart (Calabasas, CA)
- …as in Europe. Job Overview PlanetArt is looking for a Digital Marketing Analyst to support the company's Data Analytics function. The successful candidate will ... and increase conversion, partnering cross-functionally on A/B testing, ensuring proper measurement set-up and timely delivery of results to drive continuous… more
- Publicis Groupe (Detroit, MI)
- …the Analytics team is the heartbeat of our client solutions and media measurement . We use data-driven insights to fuel strategic growth for clients, and we ... media-fueled solutions across the media landscape. As a Senior Analyst , you have the opportunity to shape the strategic...Execute analytics projects in coordination with the analytic team lead and partners across the agency + Provide subject… more
- Nestle (New York, NY)
- …for your development and growth. Join us! **POSITION SUMMARY:** The Sr Analyst for Media Analytics is responsible for analyzing and interpreting media data ... collaborators and stakeholders + Drive the implementation of propensity and attribution modeling, leveraging analytical insights to identify, understand, and predict… more
- Walgreens (Chicago, IL)
- **Job Description:** **Job Summary:** The Senior Analyst of Marketing Insights role influences marketing and loyalty program strategy and execution through delivery ... role will focus on supporting the loyalty program and retail marketing through measurement of marketing campaigns including audience & channel mix, as well as… more
- Disney Entertainment (Washington, DC)
- National Geographic seeks a proactive and business-savvy Senior Digital Marketing Analyst to conduct data analysis for teams across the organization, providing ... provide reporting, analysis and strategic recommendations around National Geographic's lead generation, subscription acquisition, digital advertising and retention efforts… more
- American Express (New York, NY)
- …processes more * Collaborate with the data team to develop methodology for measurement and attribution of dining events and programming * Support experiential ... **Description** **You Lead the Way. We've Got Your Back.** With...table. **ABOUT THE ROLE:** As the Experiential Product Senior Analyst , you will be responsible for using ResyOS to… more
- Intuit (San Diego, CA)
- Overview We are looking for an experienced and highly-motivated Senior Analyst to join our Marketing Analytics team. You must have a strong background in data ... that drive business decisions. + Excellent communication skills: able to lead initiatives across multiple product areas and communicate findings with leadership… more
- iHeartMedia (Dallas, TX)
- …to broadcast radio, digital streaming radio and podcasting, which bring data, targeting and attribution to all forms of audio at an unparalleled scale. As a result, ... We Need:** We are looking for an HR Data Analyst on the People Analytics team at iHeartMedia! Your...design and update dashboards to find useful insights that lead to impactful business decisions. You will play a… more
- Bloomberg (New York, NY)
- …Analytics at a B2B company, with a comprehensive understanding of marketing measurement , Marketing Mix Model, channel attribution , and ROI frameworks. * ... week! We're looking for a Senior Marketing Data Science Analyst to join our team. You love to uncover...critical insights, such as identifying target audience segments for lead generation and/or marketing campaigns, and collaborate with business… more
- Wells Fargo (Charlotte, NC)
- …Wells Fargo is seeking a Principal Analytics Consultant in Home Lending. This Analyst will be responsible for: + Partnering with the internal Marketing Campaign ... Managers and Agile team on marketing performance measurement for all aspects of direct marketing, paid and owned media. + Ability to develop complex performance … more
- General Motors (Austin, TX)
- …selection and behavioral engagement. + Possess familiarity with marketing media measurement techniques, including MMM, MTA, unified attribution , ROAS level ... and practice of marketing analytics. This individual has experience with measurement and media mix modeling, including advanced econometrics and statistical methods… more
- Wellington (Boston, MA)
- …clients. **About the Role** **The Position** We are looking for an experienced marketing data analyst who is _ready for a transformational role to help lead the ... marketing effectiveness and how marketing achieves business objectives_ . The Marketing Analytics Lead is a role on the Business Intelligence team with the Client… more
- Duolingo (New York, NY)
- …MarTech related topics for Duolingo + Manage data integrations for our mobile attribution platforms (Mobile Measurement Partners, Google Firebase SDK, etc.) + ... growing team, we're looking for a curious marketing technology analyst to help us expand the foundations of measuring...+ Own existing marketing reporting, data, and dashboards + Lead root cause investigations to diagnose data issues and… more