- Paramount (New York, NY)
- … social, YouTube, and Paid Search. + Experience and knowledge of media measurement and attribution tools: Kochava, Google Analytics, Adobe, etc. + Strong ... Media Planning: + Lead the development of full-funnel paid media plans and audience strategies based...guidance in resolving complex issues and challenges related to media campaign strategy and planning, driving innovative… more
- Walmart (Hoboken, NJ)
- …should also have a strong knowledge of end-to-end digital media campaign operations (ie ad serving, measurement , verification, etc.). A demonstrated history ... years of experience in strategic media planning, account management, or digital media campaign management within search, publisher display media , network… more
- Publicis Groupe (New York, NY)
- …in preparation for campaign launch + Partner with Analytics team on campaign measurement reporting and insights generation + Provide regular insights to ... media arm of Publicis Groupe. **Job Description** The Campaign Manager owns strategic planning and campaign ...will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline… more
- Publicis Groupe (New York, NY)
- …in preparation for campaign launch + Partner with Analytics team on campaign measurement reporting and insights generation + Provide regular insights to ... + Effectively communicate digital strategies and rational for tactical approaches for each campaign + Execute, manage, and optimize online media campaigns and… more
- Publicis Groupe (New York, NY)
- …The Campaign Manager is responsible for developing all elements of a paid media plan strategy all the way through flawless activation in-platform. The ... drive results. **Responsibilities** + Strategy: + Assist in overarching paid social media strategy development for top...for top tier clients + Determine appropriate audience selection, campaign investment by channel and measurement KPIs… more
- Publicis Groupe (New York, NY)
- …+ Determine appropriate audience selection, campaign investment by channel, and measurement KPIs. + Provide consistent optimization of paid social campaigns ... paid social campaigns while also supporting audience targeting, investment by platform, and measurement KPIs. The Hybrid Social Media Manager will have a keen… more
- Walmart (San Bruno, CA)
- …market research to identify emerging trends, technologies, and opportunities in cross-channel measurement within the Retail Media space + Collaborate with key ... dollar closed loop, in-house advertising business that is a robust, true omnichannel, media services division with WMC. We partner closely with brands on strategies… more
- Walmart (San Bruno, CA)
- …to help build best-in-class omni-channel measurement products and platforms that deliver campaign measurement at scale. This role will lead the effort in ... improve your product + You have knowledge in Ad Measurement , Digital Ad Tech Stack and Retail Media...in-store data, encompassing 95% of American households, to measure campaign -correlated sales on our site and in our stores.… more
- Publicis Groupe (Chicago, IL)
- …The Campaign Manager is responsible for developing all elements of a paid media plan strategy all the way through flawless activation in-platform. The ... drive results. **Responsibilities** + Strategy: + Assist in overarching paid social media strategy development for top...for top tier clients + Determine appropriate audience selection, campaign investment by channel and measurement KPIs… more
- Walmart (Hoboken, NJ)
- …success. Join us. \#walmartconnect #adtech #ads #adverstising #retailmedia #retail # media #ad #tech #productmanager #product #manager # measurement #admeasurement ... We are seeking a **Senior Manager** **, P** **roduct Management, Third Party Measurement ** to shape the future of our organization through data-driven insights and… more
- Walmart (San Bruno, CA)
- …and experience building causal inference models + Research and develop cutting-edge media measurement solutions using advanced statistical modeling and machine ... in-store data, encompassing 95% of American households, to measure campaign -correlated sales on our site and in our stores....A passionate and innovative leader with deep expertise in media analytics and measurement . We are seeking… more
- Publicis Groupe (New York, NY)
- …in preparation for campaign launch + Partner with Analytics team on campaign measurement reporting and insights generation + Provide regular insights to ... + Effectively communicate digital strategies and rational for tactical approaches for each campaign + Execute, manage, and optimize online media campaigns and… more
- Walmart (San Bruno, CA)
- …efficiency in Walmart Connect's processes and apply it to scale to greater campaign management organization + Develop and implement media planning and strategy ... Preferred Qualifications + 7+ years of experience in bid management, campaign management/optimization, or digital media operations within search, publisher… more
- Publicis Groupe (New York, NY)
- …(PMP) + Oversee campaign QA process + Partner with Analyst on campaign measurement reporting and insights generation + Provide regular insights to clients ... + Effectively communicate digital strategies and rational for tactical approaches for each campaign + Execute, manage, and optimize online media campaigns and… more
- Abbott (Alameda, CA)
- …train marketers on multichannel, integrated campaign launch processes and procedures across paid media , web, and CRM + Provide quality control checks of " ... Campaign Framework" with every launch of Paid Media to ensure best-in-class execution... media tagging and trafficking, along with understanding media channel KPIs and measurement , across digital… more
- Walmart (Hoboken, NJ)
- …dollar closed loop, in-house advertising business that is a robust, true omnichannel, media services division with WMC. We partner closely with brands on strategies ... proprietary online and in-store data, encompassing 95% of American households, to measure campaign -correlated sales on our site and in our stores. Walmart Connect is… more
- SpaceX (Hawthorne, CA)
- … Lead will be responsible for active day-to-day management of global paid media campaigns for Starlink's business-to-consumer and business-to-business products. ... product, and finance. RESPONSIBILITIES + Drive and optimize global paid media campaigns based on CAC and...channel lift testing to determine the incrementality of digital media strategies and channels + Monitor campaign … more
- Dow Jones (New York, NY)
- …databases and data manipulation. + Deep understanding of marketing principles, campaign measurement , and digital marketing channels. + Strong business ... propensity to fuel all Acquisition, Engagement and Retention campaigns. Establish robust media attribution and measurement methodologies for these programs. +… more
- New York Times (New York, NY)
- …The Campaign Effectiveness team partners daily with T Brand Studio, Campaign Management, Sales, Sales Planning, Measurement and Ad Product Marketing, and ... worth paying for.** **Job Description** **About the Role** The Campaign Effectiveness Manager is a people leader with an...Manage the allocation and optimization of the total social media advertising budget to maximize return on investment and… more
- Walmart (San Bruno, CA)
- …targeting, category targeting, search targeting + Fluency in the language of digital media and online measurement : impressions, CTR, CPMs, eCPMs, uniques, reach, ... it. Walmart Connect wins when suppliers invest in digital media to drive growth; Walmart and our supplier partners...ad inventory within WMC's O&O properties. Responsibilities + Manage campaign on Walmart Ad Center by providing campaign… more