- The Hertz Corporation (Atlanta, GA)
- …recommend strategic business opportunities grounded in data. A Day in the Life: The Senior Analyst Paid Media , Marketing Analytics will partner ... role is responsible for measuring, testing and optimizing marketing effectiveness across paid media omni-channel full funnel advertising campaigns and audiences… more
- Federal Reserve Bank (Atlanta, GA)
- …of program use. + Leads complex compensation projects working with senior management, department management, HR business areas, and others. Provides leadership, ... and Vision) + 401K match, and a fully funded pension plan + Paid vacation and holidays; flexible work environment + Generously subsidized public transportation +… more
- General Motors (Atlanta, GA)
- …in GM's Marketing organization to ensure objective performance evaluation and optimization of media strategy. This senior data scientist will assist in the ... delivery to a wide range of stakeholder levels from analyst to senior executive. + Apply advanced...response theory, latent class regression. + Prior experience with paid , earned, and owned media and/or marketing… more
- Publicis Groupe (Atlanta, GA)
- …and marketing, and sociology, psychology, and other liberal arts disciplines. **Overview** The Senior Analyst , Paid Social is responsible for leading the ... Pinterest + Experience working in a client-facing capacity + Experience using paid media to complement earned media campaigns and meet business objectives… more
- Publicis Groupe (Atlanta, GA)
- …online biddable media campaigns and programs for agency clients (eg paid search and social, auction/exchange based performance media , audience-based buying, ... rely on us to lead the way in connecting media , data, technology, and teams by what matters most...portfolio and implement campaigns with the support of Programmatic Analysts/ Sr . Analysts. Managers train Programmatic Analysts on client specific… more