- The Cigna Group (Bloomfield, CT)
- …of direct-to-consumer advertising . Play a pivotal role in driving marketing strategy and initiatives with a strong focus on data-driven decision-making and a ... **Marketing Advisor, DTC Advertising (Medicare Advantage) - Hybrid** Responsible for day-to-day...campaigns and materials are aligned with other channels, meet brand standards and can positively impact Cigna's Medicare Advantage… more
- Navient (Hartford, CT)
- …**As the Head of Paid Media , you will:** + Be responsible for the strategy , planning, execution, and measurement of our paid media channels + Be responsible ... Proficiency in data analytics and interpretation, particularly in relation to paid media campaigns + Experience managing large advertising budgets effectively +… more
- Nexstar Media Group (New Haven, CT)
- …punctuation, following prescribed editorial style and formatting guidelines + Use our Social Media and Website to build and reinforce brand recognition and drive ... is produced for on-air. + Develops and leads winning strategy for station content + Expert understanding of Facebook,...+ Expert understanding of Facebook, Twitter, and other social media platforms + Reviews copy and will correct errors… more
- BIC Corporation (Shelton, CT)
- …More precisely, the main missions are: + Creation of a new, consumer-driven category strategy , brand strategy , brand architecture, and product priorities ... and executions. + Develops and executes breakthrough and compelling consumer communications, advertising , and other creative executions to drive brand awareness,… more
- Marriott (Hartford, CT)
- …but not limited to property website, third party channels and social media while maintaining brand integrity. Activates incremental marketing opportunities ... . * Develops and manages property email marketing strategy , digital strategy across M.com and Third-Party sites, paid media campaigns and performance… more
- Moses/Weitzman Health System (Middletown, CT)
- …to the Vice President of Communications, the position will have ownership of digital media strategy , content and campaign design and implementation for the MWHS ... execution of digital promotion of national programs and campaigns, including on-line advertising , website strategy and design, and deliverables. + Identifying… more
- Marriott (Hartford, CT)
- …market data and customer insights to make appropriate decisions. **Manage the RCLC Brand Voice through brand -aligned social media , thought leadership ... lead the creation of a unified marketing vision and strategy that addresses both short and long-term business needs...and website innovation and marketing.** * Evolve the RCLC Brand Voice through strategic messaging (website, social media… more
- Baystate Health (Springfield, MA)
- …department. The Marketing and Consumer Engagement team includes marketing strategy , creative services, social media /digital/website services, and the ... and evaluating comprehensive outcomes-based marketing and digital plans (including advertising , media buying, agency management and selection, digital… more
- Wesleyan University (Middletown, CT)
- …awareness across Continuing Studies programs. + Keep up to date with marketing and advertising methods, media , and trends in order to identify, research, and ... + Act as point person with University Communications to produce engaging and on- brand marketing materials and advertising pieces including posters, direct mail,… more
- LATICRETE International (Bethany, CT)
- …schedules and budgets, in accordance with our Global Brand Identity. Media includes, but is not limited to, advertising , collateral, packaging, POP/displays, ... printing marketing collateral and tools, including press runs. + Trade show, media advertising , and PR experience, including planning, preparation and execution… more
- LATICRETE International (Bethany, CT)
- …and budgets, and in accordance with our Global Brand Identity. Media includes, but is not limited to, advertising , collateral, packaging, POP/displays, ... loyalty? At **LATICRETE International,** we aim to be the leading construction brand trusted globally for high-performance tile and stone installation systems and… more
- Ford Motor Company (Hartford, CT)
- …change + Influence cross-functional team members to affect pricing & promotional strategy , product catalog enrichment, and advertising / media with data-based ... + Implements merchandising strategies and tactics including but not limited to: Brand strategy , content strategy , natural search and site search strategy… more
- ThermoFisher Scientific (Guilford, CT)
- …+ Act as a brand ambassador, understanding, upholding, and communicating our multi- brand strategy in all aspects of our marketing programs + Maintain ... America Regional Market Development Team, you will be responsible for marketing strategy and tactical implementation of activities and results supporting key product… more
- Vaco (Hartford, CT)
- …+ Acts as a brand ambassador who is closely aligned with brand strategy , messaging, and storytelling _The above statements describe the general nature ... business + Aligns with the wider Talent Solutions marketing strategy to feature and cross-sell across different lines of...across content, events, PR, social media , email, and sales enablement… more