- Beam Suntory (Chicago, IL)
- …familiarity with media measurement and verification partners (ie DoubleVerify, IRI, Market Mix Modeling , etc.) Excellent communication skills (written and oral) ... with speed and agility. Inform and develop strategic consumer journeys, digital product enhancements, and marketing & audience data segmentation, and… more
- US Bank (Chicago, IL)
- …insights and report on performance. Within this team, we are seeking a Marketing Mix Modeling (MMM) Product Owner to lead the strategy, delivery, and ... alongside the marketing lifecycle of the various segments, the Marketing Analytics Product Owner team is enabling those analysts with the data, tools,… more
- Crate & Barrel (Chicago, IL)
- …specialty-retail, including strategic planning, implementation & execution + Experience with Media Mix Modeling , brand health tracking, lift studies, and other ... design, then join the team as a Director, Performance Marketing . The Director, Performance Marketing will oversee...and learning in this space + Experience with Media Mix Modeling , brand health tracking, lift studies,… more
- CVS Health (Chicago, IL)
- …for advanced attribution, brand lift, and forecasting tools. + Partner with Product Marketing and Sales to enable data storytelling, commercial packaging, ... confidence. We're seeking a Head of Measurement & Insights Product to lead the development and evolution of CMX's...of fluency in cloud data environments (GCP preferred), data modeling & tooling (SQL, Python, Tableau), and visualization tools… more
- Publicis Groupe (Chicago, IL)
- …+ Understanding of MarTech and AdTech competitive landscape + Understanding of marketing measurement solutions (eg Media Mix Models, Fractional Attribution) + ... from Sales, Account Management, Client Integration, Media Delivery to Product with the goal to develop and support the...to help identify and develop program solutions that meet marketing objectives + Educate clients about Epsilon's platform and… more
- Publicis Groupe (Chicago, IL)
- …+ Understanding of MarTech and AdTech competitive landscape + Understanding of marketing measurement solutions (eg Media Mix Models, Fractional Attribution) + ... internal teams from Sales, Account Management, Client Integration, Media Delivery to Product with the goal to develop and support the client's data-driven digital… more
