- Choice Hotels (North Bethesda, MD)
- …world's largest lodging franchisors, has an exciting new opportunity as our Senior Audience Segmentation and Data Analyst in our Loyalty Marketing team. ... right time? We invite you to apply today for our Senior Audience Segmentation and Data Analyst role today and #MakeItYourChoice. Your Responsibilities +… more
- Sallie Mae (Sterling, VA)
- …agile environment will be key to your success. **What You'll Do** + ** Audience Segmentation and Personalization Strategy:** Lead the design and implementation of ... Services team is a diverse group of growth-obsessed entrepreneurs, data analysts, engineers, and developers with a passion for...advanced audience segmentation frameworks by leveraging customer behavior,… more
- Navy Federal Credit Union (Vienna, VA)
- Overview Provide independent data science, machine learning, and analytical insights using member, financial, and organizational data to support mission critical ... and process optimization to meet business objectives using cutting-edge data science techniques. Create descriptive, predictive, and prescriptive models and… more
- Navy Federal Credit Union (Vienna, VA)
- …wide range of data -driven marketing initiatives including member insights, audience selection, trigger qualification, suppressions, and segmentation + Own ... from market strategy development to implementation to engage the member/prospect audience and achieve business and marketing goals. Translate the business and… more
- Choice Hotels (North Bethesda, MD)
- …key events, including Franchisee Meetings and the Annual Convention + Partner with Data and Analytics to assess campaign performance, audience insights, and ... Marketing across Distribution, Affinity, and Loyalty partners. Reporting to the Senior Director of Brand & Partnerships Marketing, this individual will develop… more