- Verndale (MA)
- Web Personalization & Experience Optimization Practice Lead At Verndale, we guide our clients to create more human experiences that drive business ... our Marketing Services practice, we're seeking a Web Personalization & Experience Optimization Practice Lead-an experienced strategist and builder who… more
- Sallie Mae (Newton, MA)
- …apply AI and automation to improve web development efficiency, content personalization , and user experience + Collaborate with business owners, solution ... and experience required. + 5+ years of experience in web development with a focus...+ Familiarity with applying AI/ML tools or APIs in web development workflows (content generation, personalization , data… more
- Dana-Farber Cancer Institute (Brookline, MA)
- … web development and updating website content to ensure optimal user experience and conversion optimization . + Advising on and implementing responsive email ... educate Division of Philanthropy on best practices. + At least 3-5 years' experience developing and implementing successful web and email strategies. + Strong… more
- Verndale (Boston, MA)
- …needs to effective data models, visualizations, and consumption methods. + Experience with performance optimization (query tuning, aggregation strategies, ... generative AI tools (eg, ChatGPT, Gemini, Claude) for dashboard prototyping, query optimization , and analysis acceleration. Nice-to-Have Skills + Experience with… more
- Acxiom (Boston, MA)
- …modelling **What Will Set You Apart:** + Experience working with cross-channel optimization including web , mobile app, CRM/email, and paid media. + Exposure ... experience analysis. By translating these insights into data-driven optimization strategies and experiments, the manager helps shape more seamless, engaging,… more
- Verndale (Boston, MA)
- …encompasses Growth Strategy, Experience Design, Technology Enablement, and Experience Optimization .Learn more at www.verndale.com Compensation & Benefits ... aspects of digital marketing, particularly with regard to data, web analytics, tag management, and search engine optimization...such as SQL or R (Good to have) + Personalization planning and implementation experience is a… more
- Cengage Group (Boston, MA)
- …and technically skilled Senior Business Analyst to support the management, optimization , and integration of our marketing technology ecosystem. This role will ... operational excellence across platforms like Salesforce Marketing Cloud, CMS systems, web analytics tools, and related MarTech infrastructure. The ideal candidate… more
- ADP (MA)
- …ABX/ABM plans and digital plays (one-to-one, industry segment, one-to-many/mass personalization ) to drive pipeline acceleration, revenue growth, retention, and ... and execute integrated marketing campaigns across multiple channels, including digital web experiences, content marketing, email marketing, and events, to engage and… more