- Otsuka America Pharmaceutical Inc. (Hartford, CT)
- The Associate Director , Channel Analytics will be a key member of the Business Analysis team, responsible for leading marketing mix and channel analytics to ... analytics frameworks to assess channel effectiveness. + Monitor omnichannel performance, evaluating engagement and conversion metrics to inform future campaign… more
- Otsuka America Pharmaceutical Inc. (Hartford, CT)
- …to insights generation, segmentation, strategic brand planning , customer engagement planning , omnichannel execution, marketing analytics , access and ... **Position Summary** The Director , Marketing Excellence is responsible for developing and...competencies, brand planning and tactical execution, and omnichannel engagement + Strong knowledge of marketing analytics… more