- Capco, a Wipro Company (Charlotte, NC)
- …function: Marketing technology, artificial intelligence, marketing analytics , campaign management, journey orchestration, automation, measurement, data ... equip our clients to select and mature their use of marketing technology, data , and analytics and implement efficient, scaled marketing operations. You will… more
- Wells Fargo (Charlotte, NC)
- **About this role:** Wells Fargo is seeking a talented Senior Campaign Analytics & Data Science Consultant to join our growing Marketing Analytics ... or computer science **Desired Qualifications:** + 1+ years of previous marketing campaign analytics experience + Strong analytical skills, with experience using… more
- Lowe's (Mooresville, NC)
- …tests (A/B tests) and incrementality studies. + Collaborate with Media Strategy, Activation, Data Analytics , and Finance to connect media metrics to sales and ... **Your Impact** The Senior Analyst, Media Analytics supports Lowe's...Lowe's enterprise media measurement and optimization efforts by analyzing campaign performance, producing insights, and driving data -informed… more
- Lowe's (Mooresville, NC)
- …outcomes. The Manager partners closely with Media Strategy & Planning, Channel Activation, Finance, Data Analytics , and Data Science to ensure Lowe's media ... ensure rigor and relevance in measuring incremental impact. + Guide collaboration with Data Analytics and agency partners to advance marketing mix modeling (MMM)… more
- Indeed (Charlotte, NC)
- …Indeed, our mission is to _Help People Get Jobs_ . We are seeking a visionary Senior Marketing Data Scientist to define and drive our data science endeavors ... Bachelor's Degree in Computer Science, Mathematics, Statistics + 7+ years of experience in data science, analytics , Machine Learning or a related field + Prior… more
- MSC Industrial Supply Co. (Davidson, NC)
- …lifetime value (CLV), and campaign ROI modeling.- + Leverage customer data , predictive analytics , and segmentation to inform targeting, messaging, testing, ... of the Salesforce Marketing Cloud platform with day-to-day responsibilities rooted in campaign strategy, managing the SFMC environment, data governance and… more
- Coinbase (Charlotte, NC)
- …* Experience working with marketing data (media spend, conversions, attribution, campaign data ) * Background in consumer tech or similarly fast-paced, ... etc.), uncover insights to guide investment decisions, and present recommendations to senior leaders to drive smarter, data -backed marketing strategies. What… more
- Deloitte (Charlotte, NC)
- …of AEP with other Adobe Experience Cloud products (eg Adobe Analytics , Target, Campaign ) and external systems via APIs and data pipelines. + Data ... Adobe Experience Platform Data Architect (Specialist Senior ) Our Deloitte...expertise in AEP components like RTCDP and Customer Journey Analytics , data governance, and API integrations, along… more
- Lowe's (Charlotte, NC)
- …measurement. This role sits at the intersection of marketing strategy, advanced analytics , and data engineering. The ideal candidate will bring deep ... testing, platform-based attribution) to inform marketing ROI, budget allocation, and campaign optimization. + **Advanced Analytics for Personalization &… more
- Coinbase (Charlotte, NC)
- …high-ROI campaigns in days, not months. * Create the Intelligence Layer: Partner with Data Science to build the analytics and optimization layer for all ... targeting/eligibility logic, a library of payout models, and standardized campaign management tools. * Build the "Incentives Engine" Vision:...incentives. You will define the data models and A/B testing frameworks required to rigorously… more
- Lowe's (Mooresville, NC)
- …to ensure cohesive execution. * Monitor Data -Driven Insights: Leverage customer data and analytics to identify trends, monitor performance, and optimize ... app, POS, digital, and paid media * Leverage customer data and analytics to personalize messaging and...trends, gaps, and opportunities for continuous improvement. * Report campaign performance and insights to senior leadership.… more
- Lowe's (Mooresville, NC)
- …journeys across email, app, POS, digital, and paid media . Leverage customer data and analytics to personalize messaging and improve conversion . Identify ... to identify trends, gaps, and opportunities for continuous improvement . Report campaign performance and insights to senior leadership Minimum Qualifications: .… more
- WTW (Charlotte, NC)
- …-related activities and opportunities in the CRM to support accurate ROI analytics and measure campaign success. **CRM Management and Optimization:** + ... potential clients and foster relationships to drive business growth. + Leverage data and toolsto help sales teams identify and prioritize high-potential prospects;… more
- Truist (Charlotte, NC)
- …and technology teams on the creation of digital marketing assets. You'll leverage data driven insights to create test & learn initiatives to improve performance and ... conversion. You'll educate internal partners on campaign results and drive a culture of measurement based...experience 7. Deep understanding of clients using research and analytics to ensure marketing success 8. Ability to lead… more
