- Choice Hotels (North Bethesda, MD)
- …world's largest lodging franchisors, has an exciting new opportunity as our Senior Audience Segmentation and Data Analyst in our Loyalty Marketing team. ... right time? We invite you to apply today for our Senior Audience Segmentation and Data Analyst role today and #MakeItYourChoice. Your Responsibilities +… more
- Warner Bros. Discovery (Washington, DC)
- …can thrive. **Your New Role ** CNN is seeking an experienced and strategic Senior Director of Product Management, Audience Development and Messaging, to develop ... a unified product strategy that will drive audience growth and engagement. This role will focus on... segmentation , journey orchestration and automation tools). + ** Segmentation , Data and Messaging Champion.** Act as… more
- Sallie Mae (Sterling, VA)
- …agile environment will be key to your success. **What You'll Do** + ** Audience Segmentation and Personalization Strategy:** Lead the design and implementation of ... Services team is a diverse group of growth-obsessed entrepreneurs, data analysts, engineers, and developers with a passion for...advanced audience segmentation frameworks by leveraging customer behavior,… more
- Marriott (Bethesda, MD)
- …creating a repeatable reporting output process with status updates to stakeholders and senior leadership. + Define app segmentation strategy for new and existing ... Mobile App Team is seeking an experienced app growth specialst to drive data -driven optimization strategies and analytical insights. Reporting to the Senior … more
- SHRM (Alexandria, VA)
- …and improve overall work quality. + Understanding of lead scoring, audience segmentation , personalization, and marketing automation best practices. + ... more than 362 million workers and their families globally. **Summary** The Senior Specialist, Marketing Automation plays a critical role in optimizing and managing… more
- Marriott (Bethesda, MD)
- …synthetic control. + Familiarity with media channels, marketing technology, marketing operations, audience segmentation , and customer data strategies. + ... is a temporary position. **JOB SUMMARY** As a FLEX Senior Manager, Partner Campaign Reporting **,** you will play...Experience Required + Bachelor's degree in Business, Economics, Marketing, Data Science, or related field. + 5+ years of… more
- Marriott (Bethesda, MD)
- …experience. + Strong knowledge of media channels, marketing technology, marketing operations, audience segmentation , and customer data strategies. + Strong ... Management This is a temporary position. As a FLEX Senior Director, Partner Campaign Reporting Strategy, you will play...Experience Required + Bachelor's degree in Marketing, Business, Economics, Data Science, or a related field + Ten or… more
- Nestle (Arlington, VA)
- …use cases for consumer research, Boolean query writing, natural language processing and data segmentation + Strong research experience and familiarity with the ... Social Intelligence Manager within the Commercial Excellence organization, the Social Intelligence Senior Analyst will be a crucial addition to a team whose mission… more
- Goodwill Industries International, Inc. (Washington, DC)
- …media F. Intimate knowledge of the principles of strategic communications, including audience and message segmentation , editorial and content planning, and ... Date: May 2025 TITLE: Senior Director, Public Relations RESPONSIBLE TO:Chief Marketing Officer...GII's news monitoring systems. Analyze news and social media data , and drive creation of media reports as needed.… more
- SHRM (Alexandria, VA)
- …technology specialists. **Marketing Automation & Personalization** + Oversee advanced audience segmentation , personalization strategies, and automation workflows ... + Proven expertise in Adobe Marketo Engage, including automation workflows, audience segmentation , and performance optimization. + Hands-on experience with… more
- Amazon (Arlington, VA)
- …understand audience and business needs. * Provide strategic counsel on audience segmentation and content distribution. * Collaborate with Editorial, Design, ... across channels. * Analyze targeting effectiveness and recommend improvements. * Present data -driven insights on audience behavior and content performance. *… more
- Navy Federal Credit Union (Vienna, VA)
- Overview Provide independent data science, machine learning, and analytical insights using member, financial, and organizational data to support mission critical ... and process optimization to meet business objectives using cutting-edge data science techniques. Create descriptive, predictive, and prescriptive models and… more
- Navy Federal Credit Union (Vienna, VA)
- …wide range of data -driven marketing initiatives including member insights, audience selection, trigger qualification, suppressions, and segmentation + Own ... from market strategy development to implementation to engage the member/prospect audience and achieve business and marketing goals. Translate the business and… more
- SHRM (Alexandria, VA)
- …to lead our enterprise research and insights function, advancing a data -informed culture across our professional membership association. This leader will develop ... (B2B), and integrated ecosystems (B2B2C). This role is ideal for a data -driven strategist who is passionate about surfacing actionable insights and influencing… more
- Choice Hotels (North Bethesda, MD)
- …key events, including Franchisee Meetings and the Annual Convention + Partner with Data and Analytics to assess campaign performance, audience insights, and ... Marketing across Distribution, Affinity, and Loyalty partners. Reporting to the Senior Director of Brand & Partnerships Marketing, this individual will develop… more