- Amazon (Seattle, WA)
- …who shape how AWS shows up in the market. You'll own three interconnected disciplines: naming & nomenclature, brand architecture , and brand research & ... naming systems that scale, and ensure our brand architecture evolves as our technology does....the practice * Build team capabilities in research interpretation, brand architecture , and naming methodology;… more
- Tradeweb (New York, NY)
- …relationship between sub-brands and the corporate brand . + Create brand architecture guidelines that outline brand naming conventions and rules for ... architecture . This involves creating decision-making frameworks for brand architectural changes, determining naming conventions, implementing brand… more