- NBC Universal (New York, NY)
- …the current and ever-changing face of the world. The Position NBCUniversal Data, Measurement & Insights (DM&I) is responsible for advancing the underlying ... science of how the right audience interacting with the right content drives incremental business...data science, first-party identity and data products, and ad insights & measurement that directly supports NBCUniversal's… more
- NBC Universal (Universal City, CA)
- … Insights (DM&I) team is responsible for first party data enablement, measurement and insights products and solutions for advertisers, agencies and partners. ... support client, category and strategic solutions related to data, measurement , and insights that drive impact for...VP, Solutions Ad Sales DM&I will report to the lead of the DM&I Solutions team SVP leader and… more
- Pfizer (New York, NY)
- …media data and analytics reporting, including driving forward an integrated cross-channel measurement program, audience analytics, content and site behavior, and ... and Specialty. These individuals will report to the Director, Measurement and Optimization, and will be a key resource...reporting from channel and diagnostic to insightful and actionable insights that are audience -led and consider site… more
- Pfizer (New York, NY)
- …matter experts and visionary practitioners. This position will report to the Global Lead of Media Measurement , Optimization, and Site Analytics and will be ... measurement framework and KPIs and will play a lead role in developing our integrated media measurement...an effort to orchestrate the optimal portfolio media and audience strategies. + Leverage deep insights to… more
- General Motors (Columbus, OH)
- …be eligible for relocation benefits. **The Role:** The Senior Manager of Marketing Measurement Science is the internal expert on methodology and practice of ... measurement and optimization of media mix spend on sales...of proposed methods, objective performance evaluation, and optimization of audience activation that drive sales. The individual has expertise… more
- Amazon (Seattle, WA)
- …modeling and research in partnership with business leads and audience scientists * Lead the creation of audience insights , marketplace sizing, and ... Channel, Cross Category) organization is looking for a Sr. Marketing Manager to lead the audience strategy and cross-channel media strategy and investments for… more
- Walmart (Sunnyvale, CA)
- …advertising campaign performance. + Develop big data applications for precise audience targeting and cutting-edge measurement for campaign reporting, leveraging ... You have an enthusiasm in technology. + You're organized, disciplined, and can lead multiple projects simultaneously. + You have high standards in quality and… more
- Walmart (Sunnyvale, CA)
- …advertising campaign performance. + Develop big data applications for precise audience targeting and cutting-edge measurement for campaign reporting, leveraging ... you'll do The AdTech M&R data team is responsible for delivering reporting and measurement for Advertisers to analyze and optimize campaigns. We are a team of data… more
- 1000heads (Miami, FL)
- …a strong desire to lead the field in social media and digital media measurement is key. The Insights Team is fully integrated within account teams in the ... + Measurement framework development + Post campaign evaluation The Insights Team also conducts bespoke, stand-alone research projects designed to help our… more
- FleishmanHillard (St. Louis, MO)
- …working closely with account teams to contextualize and shape recommendations. On the measurement side, the Vice President will lead multiple teams in the ... to the broader organization by harnessing research and data-driven insights to achieve client business objectives. Our work within... will address business needs and ensure client success; lead design of research and measurement programs… more
- Abbott (Chicago, IL)
- …or Abbott Park, IL location in our PA Public Affairs division. The Social Insights Strategist is part analyst, part creative problem solver. You'll lead the ... charge in tracking and analyzing data and developing insights -driven recommendations that improve our content performance. This includes uncovering universal truths… more
- Amgen (Thousand Oaks, CA)
- …Thousand Oaks, CA office. You will work on-site 3 days a week.** **Campaign, Audience , Creative, and Competitive Analysis:** + Lead paid/organic media, Web & ... Analytics, within Commercial Decision Sciences, will be accountable for comprehensive measurement of Amgen's media marketing portfolio. As the Director of Media… more
- Citigroup (New York, NY)
- … solutions. Understand the identity landscape and implications on measurement and audience targeting + Lead measurement work streams with external agency ... + Lead the development and execution of Citi's media measurement framework, including performance reporting, attribution strategy and ad hoc media analyses… more
- The Walt Disney Company (Burbank, CA)
- …while supporting other paid media and marketing efforts with insights , recommendations, and innovative marketing technologies. Performance Marketing includes ... professional with a background in performance marketing strategy and operations to lead a team of analysts and ensure the performance marketing activation strategy… more
- Focus on the Family (Colorado Springs, CO)
- …or convert to other ministry products/resources. Success requires an outcome-driven, measurement -minded, audience -centric leader. This is a key marketing role ... data, and research team members to provide a subscriber audience analysis and business insights into ...results data and transforms the learnings into actionable business insights that lead to campaign optimization and… more
- Publicis Groupe (Miami, FL)
- …real-time campaign optimizations. + Ability to explain technical concepts to a non-technical audience , to simplify complexity, and to explain insights in a ... client understanding of the value add from the Data Lead + Develops an expert understanding of the current...optimization, the role of paid, earned and owned media insights in developing customer understanding and segmentation, strategies for… more
- Mondelez International (Coral Gables, FL)
- …pivotal role, you'll work with cross-functional partners to craft the digital media measurement toolkit and insights , to accelerate effectiveness and ROI. The ... audience analytics, Marketing Mix Modeling, and real-time media measurement tools, alongside deep understanding of consumer data and optimization techniques.… more
- Walmart (Hoboken, NJ)
- …outcomes. + Informing the development of enterprise customer segmentation and audience targeting strategies. Integrating marketing performance insights into our ... + You have hands on experience and skill communicating complex quantitative information and insights to a broad audience of senior leaders & decision makers +… more
- L'Oreal USA (New York, NY)
- …consumers and opportunities that drive increased engagement and revenue. + Provide consumer insights support as well as audience development support for all ... Job Search (https://careers.loreal.com/en\_US/jobs/SearchJobs) / 180162 Director, Consumer Data Activation Lead (CRM) - Designer Fragrances - L'Oreal LUXE Division… more
- Meta (Burlingame, CA)
- …leader will be responsible for driving best in class global marketing campaigns, and/or lead the strategic execution of net-new levers for growth - including but not ... limited to retention drivers, audience expansion, and a broad range of early and...augmented reality adoption world wide. **Required Skills:** Product Marketing Lead , Augmented Reality, Growth Initiatives - Reality Labs Responsibilities:… more